{"schemaVersion":"jobsearcher.job.v1","id":"c6cd8344e7148e30df36cc00","url":"https://jobsearcher.com/jobs/c6cd8344e7148e30df36cc00","canonicalUrl":"https://jobsearcher.com/jobs/c6cd8344e7148e30df36cc00","title":"Web Optimization Analyst","description":"This role requires the ability to work lawfully in the U.S. without employment-based immigration sponsorship, now or in the future.\n\nSpectrum Reach® provides custom advertising solutions for local, regional and national clients. Spectrum Reach creates scalable advertising and marketing services driven by aggregated and de-identified data insights and award-winning creative services. Spectrum Reach helps businesses of all sizes reach anyone, anywhere, on any screen. Additional information about Spectrum Reach can be found at https://www.spectrumreach.com.\n\nSUMMARY\n\nThe Website Search Optimization Analyst works closely with the web strategy and development teams, to help create the strategies, plans, and tactics that increase Spectrum Reach's web visibility and grow search-driven traffic. Position develops and builds schemas and briefs for digital content designed to drive both agentic (AI-driven) and standard web search traffic to Spectrum Reach. This role analyzes data from partners and Spectrum websites to uncover opportunities, performance trends, and gaps in search visibility.\n\nDUTIES & RESPONSIBILITIES\n\nPartner with the web strategy and development teams to build strategies, plans, and tactics that increase Spectrum Reach’s web visibility and search-driven traffic.\nDevelop and implement structured data and schema markup so Spectrum Reach content is discoverable by both traditional search engines and AI-driven (agentic) search tools.\nCreate detailed content briefs that guide the production of digital content optimized for standard and agentic search.\nAnalyze data from Spectrum websites and external partners to identify search opportunities, performance trends, and visibility gaps.\nMonitor and report on key search metrics (rankings, organic traffic, click-through rates, AI search citations), translating findings into clear recommendations for stakeholders.\nConduct keyword, competitor, and technical SEO audits to prioritize optimization work and improve site performance.\nStay current on search engine algorithm changes and emerging AI search trends, and adapt strategies accordingly.\n\nQUALIFICATIONS\n\n2-4 years of experience in SEO, search analytics, or digital marketing.\n\nWorking knowledge of schema markup, structured data, and technical SEO fundamentals (HTML, site architecture, crawlability).\n\nFamiliarity with AI-driven search and how large language models surface and cite web content.\n\nProficiency with SEO and analytics tools such as Google Analytics, Search Console, Semrush, or similar platforms.\n\nStrong analytical skills, with the ability to interpret data and turn it into actionable insights.\n\nExcellent written and verbal communication skills, and the ability to collaborate across strategy, development, and content teams.\n\nEDUCATION\n\nBachelor’s degree or equivalent work experience\n\n#LI-MS5\nBDA352 2026-88500 BDA352 2026\n\nHere, our employees don’t just have jobs, they're building careers. That’s why we offer a comprehensive pay and benefits package that rewards employees for their contributions to our success, supporting all aspects of their well-being at every stage of life.\n\nA qualified applicant’s criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.\n\nGet to Know Us Spectrum is a suite of advanced communications services offered by Charter Communications, the leading broadband and video company in the nation and the fastest growing mobile provider in its footprint, with services available to more than 70 million homes and small to large businesses across 45 states. When you join our team, you’ll be keeping customers connected to Seamless Connectivity and Entertainment with Spectrum Internet®, Mobile, TV and Voice products. Watch this video to learn more.\n\nGrow Your Career Here We’re committed to growing a workforce that reflects the customers and communities we serve – providing opportunities for employment and advancement to all team members. Spectrum is an Equal Opportunity Employer, including job seekers with disabilities and veterans. Learn about Life at Spectrum.","company":"Spectrum","rawCompany":"spectrum","city":"Austin","state":"TX","isRemote":false,"isActive":false,"createdAt":"2026-11-06T10:44:44.001Z","occupations":[{"code":"13-1161.01","title":"Search Marketing Strategists","slug":"search-marketing-strategists"},{"code":"13-1161.00","title":"Market Research Analysts and Marketing Specialists","slug":"market-research-analysts-and-marketing-specialists"},{"code":"15-1255.00","title":"Web and Digital Interface Designers","slug":"web-and-digital-interface-designers"}],"industries":[{"code":"541810","title":"Advertising Agencies","slug":"advertising-agencies"},{"code":"519290","title":"Web Search Portals and All Other Information Services","slug":"web-search-portals-and-all-other-information-services"},{"code":"541890","title":"Other Services Related to Advertising","slug":"other-services-related-to-advertising"}],"jobPosting":{"@context":"https://schema.org","@type":"JobPosting","title":"Web Optimization Analyst","description":"This role requires the ability to work lawfully in the U.S. without employment-based immigration sponsorship, now or in the future.\n\nSpectrum Reach® provides custom advertising solutions for local, regional and national clients. Spectrum Reach creates scalable advertising and marketing services driven by aggregated and de-identified data insights and award-winning creative services. Spectrum Reach helps businesses of all sizes reach anyone, anywhere, on any screen. Additional information about Spectrum Reach can be found at https://www.spectrumreach.com.\n\nSUMMARY\n\nThe Website Search Optimization Analyst works closely with the web strategy and development teams, to help create the strategies, plans, and tactics that increase Spectrum Reach's web visibility and grow search-driven traffic. Position develops and builds schemas and briefs for digital content designed to drive both agentic (AI-driven) and standard web search traffic to Spectrum Reach. This role analyzes data from partners and Spectrum websites to uncover opportunities, performance trends, and gaps in search visibility.\n\nDUTIES & RESPONSIBILITIES\n\nPartner with the web strategy and development teams to build strategies, plans, and tactics that increase Spectrum Reach’s web visibility and search-driven traffic.\nDevelop and implement structured data and schema markup so Spectrum Reach content is discoverable by both traditional search engines and AI-driven (agentic) search tools.\nCreate detailed content briefs that guide the production of digital content optimized for standard and agentic search.\nAnalyze data from Spectrum websites and external partners to identify search opportunities, performance trends, and visibility gaps.\nMonitor and report on key search metrics (rankings, organic traffic, click-through rates, AI search citations), translating findings into clear recommendations for stakeholders.\nConduct keyword, competitor, and technical SEO audits to prioritize optimization work and improve site performance.\nStay current on search engine algorithm changes and emerging AI search trends, and adapt strategies accordingly.\n\nQUALIFICATIONS\n\n2-4 years of experience in SEO, search analytics, or digital marketing.\n\nWorking knowledge of schema markup, structured data, and technical SEO fundamentals (HTML, site architecture, crawlability).\n\nFamiliarity with AI-driven search and how large language models surface and cite web content.\n\nProficiency with SEO and analytics tools such as Google Analytics, Search Console, Semrush, or similar platforms.\n\nStrong analytical skills, with the ability to interpret data and turn it into actionable insights.\n\nExcellent written and verbal communication skills, and the ability to collaborate across strategy, development, and content teams.\n\nEDUCATION\n\nBachelor’s degree or equivalent work experience\n\n#LI-MS5\nBDA352 2026-88500 BDA352 2026\n\nHere, our employees don’t just have jobs, they're building careers. That’s why we offer a comprehensive pay and benefits package that rewards employees for their contributions to our success, supporting all aspects of their well-being at every stage of life.\n\nA qualified applicant’s criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.\n\nGet to Know Us Spectrum is a suite of advanced communications services offered by Charter Communications, the leading broadband and video company in the nation and the fastest growing mobile provider in its footprint, with services available to more than 70 million homes and small to large businesses across 45 states. When you join our team, you’ll be keeping customers connected to Seamless Connectivity and Entertainment with Spectrum Internet®, Mobile, TV and Voice products. Watch this video to learn more.\n\nGrow Your Career Here We’re committed to growing a workforce that reflects the customers and communities we serve – providing opportunities for employment and advancement to all team members. Spectrum is an Equal Opportunity Employer, including job seekers with disabilities and veterans. Learn about Life at Spectrum.","datePosted":"2026-11-06T10:44:44.001Z","dateModified":"2026-11-06T10:44:44.001Z","hiringOrganization":{"@type":"Organization","name":"Spectrum","sameAs":"https://jobsearcher.com"},"jobLocation":{"@type":"Place","address":{"@type":"PostalAddress","addressLocality":"Austin","addressRegion":"TX","addressCountry":"US"}},"identifier":{"@type":"PropertyValue","name":"JobSearcher","value":"c6cd8344e7148e30df36cc00"},"url":"https://jobsearcher.com/jobs/c6cd8344e7148e30df36cc00"}}