{"schemaVersion":"jobsearcher.job.v1","id":"aa24e613c82b896c2f87f5ba","url":"https://jobsearcher.com/jobs/aa24e613c82b896c2f87f5ba","canonicalUrl":"https://jobsearcher.com/jobs/aa24e613c82b896c2f87f5ba","title":"Conversion Rate Optimization (CRO) Specialist","description":"Conversion Rate Optimization (CRO) Specialist\nTeam: Growth / Digital · Type: Full-time · Location: Remote\nAbout Kitsch\nKitsch is a certified female- and minority-owned global beauty brand — bootstrapped from hair ties sold door-to-door into a household name across 32,000+ retailers in 92 countries, with no outside capital. We make everyday essentials that make you feel exceptional: high-performing, well-designed, and genuinely attainable.\nWe're scaling our digital business fast, and we need systematic optimization to keep growing. This role puts you at the center of the revenue-driving decisions that matter.\nThe mission\nDrive systematic conversion rate optimization across Kitsch's digital properties through data-driven experimentation — delivering measurable revenue growth via strategic A/B testing and funnel optimization.\nWhat you'll own\nConversion performance — own and deliver the primary conversion metrics that drive Kitsch's digital revenue (CVR, revenue-per-visitor, AOV) through systematic testing and optimization.\nFunnel optimization — systematically improve every stage of the customer journey, from product discovery through checkout completion (add-to-cart, cart checkout, checkout purchase).\nTesting infrastructure & pipeline — evaluate and recommend the optimal testing tech stack, then maintain a steady cadence of high-quality, statistically rigorous A/B tests (roughly 2–4 per month), each with documented insights and next actions.\nStrategic test prioritization — build and maintain a prioritized experimentation backlog using data-driven frameworks (ICE/PIE), focusing resources on the highest-impact opportunities.\nCross-functional experimentation leadership — coordinate with Design, Development, and Merchandising to keep tests shipping without delays, and document the workflow so it scales.\nData-driven hypothesis generation — leverage quantitative analysis, session replay, heatmaps, and voice-of-customer insights to identify and validate high-potential opportunities.\nMobile UX optimization — prioritize mobile conversion, where most DTC traffic and friction lives, while protecting Core Web Vitals.\nRevenue impact measurement — translate testing activity into clear business value, reporting ROI of the experimentation program to leadership.\nWhat you bring\nHands-on CRO / experimentation experience in a DTC, e-commerce, or consumer environment.\nStrong statistical rigor: proper experimental design, significance testing, and sample-size calculations to ensure valid, actionable results.\nData analysis mastery — comfortable synthesizing GA4, session-replay, heatmap, and funnel data into optimization opportunities and testable hypotheses.\nExperience evaluating, implementing, and optimizing A/B testing platforms for scalability, accuracy, and team adoption.\nIndependent prioritization — you filter work through impact-vs-effort frameworks without waiting for direction.\nStrong async communication — you document decisions, insights, and next steps clearly for a distributed team across time zones.\nAI fluency — you use AI tools to accelerate hypothesis generation, test analysis, and insight synthesis.\nYour first 90 days\n30 days — complete a tech-stack evaluation with clear recommendations, establish proper analytics tracking, and define the testing methodology framework.\n60 days — roll out the testing platform, launch your first tests on it, and establish cross-functional workflows with Design and Dev.\n90 days — testing infrastructure fully operational, a consistent test cadence achieved, and measurable progress toward conversion targets.\nOur values — non-negotiable\nProactive problem solving — you identify conversion bottlenecks before they're escalated and bring data-backed solutions.\nWilling to sweep the floors — you take ownership of the unglamorous QA, analysis, and documentation that keeps the program running.\nPride in our work — you feel personally accountable for conversion performance, celebrating wins and honestly documenting the losses you learn from.\nWarm & real — you sound like a person, not a corporation.\nHow we hire\nExpect to talk through the outcomes above, walk us through real examples of your experimentation work, and meet the people you'd work with day to day. We're looking for evidence, not buzzwords.\nWe make essentials that make you feel exceptional. Kitsch · Everyday Essentials, Intentionally Designed & Thoughtfully Curated.\nQycv5Lgwia","company":"Kitschll","rawCompany":"kitschll","city":"Remote","state":"OR","isRemote":false,"isActive":false,"createdAt":"2026-08-03T20:13:48.070Z","occupations":[{"code":"13-1161.00","title":"Market Research Analysts and Marketing Specialists","slug":"market-research-analysts-and-marketing-specialists"},{"code":"13-1161.01","title":"Search Marketing Strategists","slug":"search-marketing-strategists"},{"code":"11-2021.00","title":"Marketing Managers","slug":"marketing-managers"}],"industries":[{"code":"541511","title":"Custom Computer Programming Services","slug":"custom-computer-programming-services"},{"code":"541810","title":"Advertising Agencies","slug":"advertising-agencies"},{"code":"541890","title":"Other Services Related to Advertising","slug":"other-services-related-to-advertising"}],"jobPosting":{"@context":"https://schema.org","@type":"JobPosting","title":"Conversion Rate Optimization (CRO) Specialist","description":"Conversion Rate Optimization (CRO) Specialist\nTeam: Growth / Digital · Type: Full-time · Location: Remote\nAbout Kitsch\nKitsch is a certified female- and minority-owned global beauty brand — bootstrapped from hair ties sold door-to-door into a household name across 32,000+ retailers in 92 countries, with no outside capital. We make everyday essentials that make you feel exceptional: high-performing, well-designed, and genuinely attainable.\nWe're scaling our digital business fast, and we need systematic optimization to keep growing. This role puts you at the center of the revenue-driving decisions that matter.\nThe mission\nDrive systematic conversion rate optimization across Kitsch's digital properties through data-driven experimentation — delivering measurable revenue growth via strategic A/B testing and funnel optimization.\nWhat you'll own\nConversion performance — own and deliver the primary conversion metrics that drive Kitsch's digital revenue (CVR, revenue-per-visitor, AOV) through systematic testing and optimization.\nFunnel optimization — systematically improve every stage of the customer journey, from product discovery through checkout completion (add-to-cart, cart checkout, checkout purchase).\nTesting infrastructure & pipeline — evaluate and recommend the optimal testing tech stack, then maintain a steady cadence of high-quality, statistically rigorous A/B tests (roughly 2–4 per month), each with documented insights and next actions.\nStrategic test prioritization — build and maintain a prioritized experimentation backlog using data-driven frameworks (ICE/PIE), focusing resources on the highest-impact opportunities.\nCross-functional experimentation leadership — coordinate with Design, Development, and Merchandising to keep tests shipping without delays, and document the workflow so it scales.\nData-driven hypothesis generation — leverage quantitative analysis, session replay, heatmaps, and voice-of-customer insights to identify and validate high-potential opportunities.\nMobile UX optimization — prioritize mobile conversion, where most DTC traffic and friction lives, while protecting Core Web Vitals.\nRevenue impact measurement — translate testing activity into clear business value, reporting ROI of the experimentation program to leadership.\nWhat you bring\nHands-on CRO / experimentation experience in a DTC, e-commerce, or consumer environment.\nStrong statistical rigor: proper experimental design, significance testing, and sample-size calculations to ensure valid, actionable results.\nData analysis mastery — comfortable synthesizing GA4, session-replay, heatmap, and funnel data into optimization opportunities and testable hypotheses.\nExperience evaluating, implementing, and optimizing A/B testing platforms for scalability, accuracy, and team adoption.\nIndependent prioritization — you filter work through impact-vs-effort frameworks without waiting for direction.\nStrong async communication — you document decisions, insights, and next steps clearly for a distributed team across time zones.\nAI fluency — you use AI tools to accelerate hypothesis generation, test analysis, and insight synthesis.\nYour first 90 days\n30 days — complete a tech-stack evaluation with clear recommendations, establish proper analytics tracking, and define the testing methodology framework.\n60 days — roll out the testing platform, launch your first tests on it, and establish cross-functional workflows with Design and Dev.\n90 days — testing infrastructure fully operational, a consistent test cadence achieved, and measurable progress toward conversion targets.\nOur values — non-negotiable\nProactive problem solving — you identify conversion bottlenecks before they're escalated and bring data-backed solutions.\nWilling to sweep the floors — you take ownership of the unglamorous QA, analysis, and documentation that keeps the program running.\nPride in our work — you feel personally accountable for conversion performance, celebrating wins and honestly documenting the losses you learn from.\nWarm & real — you sound like a person, not a corporation.\nHow we hire\nExpect to talk through the outcomes above, walk us through real examples of your experimentation work, and meet the people you'd work with day to day. We're looking for evidence, not buzzwords.\nWe make essentials that make you feel exceptional. Kitsch · Everyday Essentials, Intentionally Designed & Thoughtfully Curated.\nQycv5Lgwia","datePosted":"2026-08-03T20:13:48.070Z","dateModified":"2026-08-03T20:13:48.070Z","hiringOrganization":{"@type":"Organization","name":"Kitschll","sameAs":"https://jobsearcher.com"},"jobLocation":{"@type":"Place","address":{"@type":"PostalAddress","addressLocality":"Remote","addressRegion":"OR","addressCountry":"US"}},"identifier":{"@type":"PropertyValue","name":"JobSearcher","value":"aa24e613c82b896c2f87f5ba"},"url":"https://jobsearcher.com/jobs/aa24e613c82b896c2f87f5ba"}}