Senior Performance Media Buyer

Senior Performance Media BuyerOur vision: Be the best at what we do. Our mission: Improve lives through technology. Summary: "Customer Inspired" isn't our slogan — it's our driving force, and C Spire team members live it. We aim to engage the exceptional and embrace operational excellence to best deliver connectivity and technology solutions that advance our communities and customers' lives. It's a challenging goal, but we have a winning team that is looking to grow. C Spire is seeking an experienced Senior Performance Media Buyer to execute, manage, and optimize paid digital campaigns across our core media channels. This is a highly hands-on, in-house role focused on precision execution, campaign performance, and operational excellence across both B2C and B2B initiatives. You will own live campaigns end-to-end—managing spend, optimizing performance in real time, and ensuring accuracy across all platforms. This role is designed for a seasoned operator who thrives in execution, testing, and continuous improvement.ResponsibilitiesWhat You Will Do In all of your duties, you will have a relentless, obsessive, yet disciplined approach to manage all details to perfection and deliver desired results.Execute and Manage Media CampaignsExecute and manage customer acquisition campaigns across paid social (Meta, TikTok, LinkedIn), SEM (Google, Bing), and programmatic platforms (in-house DSP: StackAdapt)Own full campaign trafficking, including setup, QA, naming conventions, creative rotation, and launch readinessMaintain clean, consistent campaign structures and documentation across all platformsManage budgets, pacing, and delivery to align with approved plans and flightingIdentify opportunities to scale high-performing campaigns and test new channels or strategiesOptimize Performance and Drive ResultsPerform daily optimizations across bids, budgets, audiences, placements, and creative to improve efficiency and outcomesMonitor performance trends and make in-platform adjustments to support acquisition and lead generation goalsManage creative rotation and refresh cadence, identifying fatigue and performance issuesExecute structured A/B testing across creative, audiences, placements, and bidding strategiesBuild and maintain a rigorous testing roadmap across the full funnelMeasure, Analyze, and ReportMonitor campaign performance using Adobe Analytics and other toolsValidate tracking, conversions, and data accuracy in partnership with analytics and web teamsSupport reporting efforts, including pacing, delivery, and KPI trackingQuickly identify and resolve performance issues or anomaliesCollaborate Cross-FunctionallyPartner with eCommerce, Analytics, Data Science, Web, UX/UI, Creative, and Strategy teams to execute campaigns effectivelyProvide actionable feedback on creative, targeting, and delivery performanceCollaborate with vendors to ensure alignment on execution standards and timelinesDeliver Operational ExcellenceMaintain strong campaign hygiene, QA discipline, and trafficking accuracyTroubleshoot platform, delivery, or tracking issues during live campaignsStay current on platform updates, buying mechanics, and ad product changesContinuously improve workflows and execution efficiencyQualificationsWhat You Will Bring As a C Spire team member, you will bring a relentless obsession to be the best in our industry and a winning mentality, determined to outsmart and outdo competitors. You will have a single-minded commitment to unbeatable internal customer and external client experiences. You will bring an unapologetic passion for innovation and technology and an uncompromising drive toward continuous improvement. In addition to that, we require:Bachelor's degree in Marketing, Advertising, Communications, or a related field or equivalent practical experience5–10+ years of hands-on experience in performance marketingProven experience driving customer acquisition and/or sales across paid social, search, and programmatic platformsExperience owning and optimizing live campaigns with significant budgets and minimal oversightHands-on experience with Adobe Analytics (Google Analytics familiarity is a plus)Experience supporting both B2C and B2B campaignsStrong attention to detail with daily in-platform execution experienceSolid Excel skills for pacing, tracking, and reportingStrong written and verbal communication skillsWe will give special consideration to candidates who have:Experience in telecom, technology, or other performance-driven industriesDeep expertise across Meta, TikTok, LinkedIn, Google Ads, Microsoft Advertising, and DSP platforms like StackAdaptExperience scaling campaigns from test phase to $5K+/day spendPrevious in-house experience supporting multiple internal stakeholdersWhat You Will GainA great workplace needs more than dental coverage, though we provide that and excellent health insurance. But that's just the start. We make sure working at C Spire is the best career experience around. And Forbes has named us one of America's Best Midsize Employers multiple times because of it. For our full-time employees we offer:Competitive Compensation PackageBlue Cross Blue Shield Health Insurance401k MatchTuition Assistance ProgramsComplimentary Wireless Service & Device*Teladoc TelemedicineWellBeacon Wellness ProgramPaid Talent Referral Opportunities*Complimentary wireless service and device available to team members in our wireless footprint.