{"schemaVersion":"jobsearcher.job.v1","id":"930bea50edd025e6f085d6c4","url":"https://jobsearcher.com/jobs/930bea50edd025e6f085d6c4","canonicalUrl":"https://jobsearcher.com/jobs/930bea50edd025e6f085d6c4","title":"Product Marketing Manager - Data Cloud","description":"Own go-to-market strategy and execution for Lytics and Personalize product lines—from messaging and positioning to launch planning and sales enablement. \rDevelop compelling product narratives that connect first-party data, audience segmentation, and real-time personalization to tangible business outcomes for enterprise buyers. \rPartner closely with Product Management to translate roadmap priorities into market-ready messaging, release communications, and tier-based launch plans. \rCreate and maintain sales enablement assets including product sales aids, battlecards, competitive intelligence briefs, ROI frameworks, and demo scripts. \rOptimizely, Salesforce, Adobe, Sitecore) and deliver actionable positioning that helps the field win. \rSupport customer-facing evangelism through small group demos, webinars, customer roundtables, and conference presentations. \rCollaborate with Demand Generation and Content Marketing to fuel campaigns with product-specific messaging, thought leadership content, and use-case narratives. \rInform product strategy by synthesizing field feedback, win/loss analysis, and market signals—and presenting recommendations to product and leadership stakeholders. \rDrive internal education on Data Cloud capabilities through enablement sessions, workshops, and documentation that help cross-functional teams speak confidently about our data and personalization story. \r2-8 years of experience in product marketing in B2B SaaS, martech, or digital experience platforms. \rFamiliarity with data-driven marketing concepts: CDPs, first-party data strategy, audience segmentation, A/B testing, and personalization. \rExperience creating go-to-market plans and sales enablement materials that directly support revenue teams. \rComfort working cross-functionally with Product, Sales, Customer Success, and Marketing peers in a fast-paced environment. \rAnalytical mindset—you’re comfortable pulling insights from usage data, competitive research, and field feedback to inform your strategy. \rSelf-starter mentality with the ability to manage multiple projects and priorities independently. \rExperience marketing CDP, personalization, or data/analytics products. \rBackground in headless CMS, composable architecture, or DXP platforms. \rExperience supporting analyst relations (Gartner, Forrester, IDC) from a product marketing lens. \rExposure to competitive intelligence programs or win/loss analysis. \rSome travel is required. \rWe have a strict “no a**hole policy” and enforce it diligently. This means we spend time together - with spontaneous office happy hours, organized outings, and community volunteer opportunities. Our efforts pay off and we work with the most prestigious brands, from big-name retailers to airlines, to professional sports teams.","company":"Contentstack","rawCompany":"contentstack","city":"Corvallis","state":"OR","isRemote":false,"isActive":false,"createdAt":"2026-05-16T23:14:11.537Z","occupations":[{"code":"11-2021.00","title":"Marketing Managers","slug":"marketing-managers"},{"code":"13-1161.00","title":"Market Research Analysts and Marketing Specialists","slug":"market-research-analysts-and-marketing-specialists"},{"code":"11-2022.00","title":"Sales Managers","slug":"sales-managers"}],"industries":[{"code":"513210","title":"Software Publishers","slug":"software-publishers"},{"code":"541511","title":"Custom Computer Programming Services","slug":"custom-computer-programming-services"},{"code":"541512","title":"Computer Systems Design Services","slug":"computer-systems-design-services"}],"jobPosting":{"@context":"https://schema.org","@type":"JobPosting","title":"Product Marketing Manager - Data Cloud","description":"Own go-to-market strategy and execution for Lytics and Personalize product lines—from messaging and positioning to launch planning and sales enablement. \rDevelop compelling product narratives that connect first-party data, audience segmentation, and real-time personalization to tangible business outcomes for enterprise buyers. \rPartner closely with Product Management to translate roadmap priorities into market-ready messaging, release communications, and tier-based launch plans. \rCreate and maintain sales enablement assets including product sales aids, battlecards, competitive intelligence briefs, ROI frameworks, and demo scripts. \rOptimizely, Salesforce, Adobe, Sitecore) and deliver actionable positioning that helps the field win. \rSupport customer-facing evangelism through small group demos, webinars, customer roundtables, and conference presentations. \rCollaborate with Demand Generation and Content Marketing to fuel campaigns with product-specific messaging, thought leadership content, and use-case narratives. \rInform product strategy by synthesizing field feedback, win/loss analysis, and market signals—and presenting recommendations to product and leadership stakeholders. \rDrive internal education on Data Cloud capabilities through enablement sessions, workshops, and documentation that help cross-functional teams speak confidently about our data and personalization story. \r2-8 years of experience in product marketing in B2B SaaS, martech, or digital experience platforms. \rFamiliarity with data-driven marketing concepts: CDPs, first-party data strategy, audience segmentation, A/B testing, and personalization. \rExperience creating go-to-market plans and sales enablement materials that directly support revenue teams. \rComfort working cross-functionally with Product, Sales, Customer Success, and Marketing peers in a fast-paced environment. \rAnalytical mindset—you’re comfortable pulling insights from usage data, competitive research, and field feedback to inform your strategy. \rSelf-starter mentality with the ability to manage multiple projects and priorities independently. \rExperience marketing CDP, personalization, or data/analytics products. \rBackground in headless CMS, composable architecture, or DXP platforms. \rExperience supporting analyst relations (Gartner, Forrester, IDC) from a product marketing lens. \rExposure to competitive intelligence programs or win/loss analysis. \rSome travel is required. \rWe have a strict “no a**hole policy” and enforce it diligently. This means we spend time together - with spontaneous office happy hours, organized outings, and community volunteer opportunities. Our efforts pay off and we work with the most prestigious brands, from big-name retailers to airlines, to professional sports teams.","datePosted":"2026-05-16T23:14:11.537Z","dateModified":"2026-05-16T23:14:11.537Z","hiringOrganization":{"@type":"Organization","name":"Contentstack","sameAs":"https://jobsearcher.com"},"jobLocation":{"@type":"Place","address":{"@type":"PostalAddress","addressLocality":"Corvallis","addressRegion":"OR","addressCountry":"US"}},"identifier":{"@type":"PropertyValue","name":"JobSearcher","value":"930bea50edd025e6f085d6c4"},"url":"https://jobsearcher.com/jobs/930bea50edd025e6f085d6c4"}}