Deal Desk - Media Planner, US
By bringing together next-gen technology and the finest live data available, Genius Sports is enabling a new era of sports for fans worldwide, delivering experiences that are more immersive, interactive and personalised than ever before. Learn more at geniussports.com
THE ROLE
The Deal Desk Media Planner will support Genius Sports' Deal Desk by managing inbound planning requests, building standardized and custom media packages, and maintaining accurate inventory availability across Always-On and bespoke programs. This role plays a critical function in scaling deal throughput as demand grows - freeing up senior planners to focus on high-value strategy while ensuring consistent, repeatable, and high-quality planning outputs across all inventory and audience products. The Media Planner will be a key contributor to improving speed-to-market, standardization, and revenue efficiency across the sales organization.
Main Responsibilities
Manage inbound deal requests from Sales, Account Management and Client Success teams
Build Always-On and Custom media packages aligned to inventory availability, audience definitions, and commercial objectives
Maintain and update the inventory calendar, ensuring accurate visibility into availability, flighting, and sell-through
Support the standardization of packaging, pricing inputs, and planning workflows across media products
Partner closely with commercial stakeholders to operationalize planning strategies at scale, managing the feedback loop for ongoing optimization
Ensure accuracy and consistency across proposals, including targeting, inventory assumptions, and delivery expectations
Identify process improvements to increase planning efficiency and reduce friction
Collaborate cross-functionally with Product, Sales, Deal Desk, and Media Operations teams
What you'll bring
4+ years of experience in media planning, deal desk, or advertising operations (programmatic or digital media preferred)
Strong understanding of omnichannel media inventory, audience targeting, and packaging fundamentals
Experience working with planning tools, inventory trackers, and media calendars
High attention to detail with the ability to manage multiple requests simultaneously
Strong organizational and communication skills
Comfortable working in fast-paced, revenue-driven environments
Proficiency in Excel / Google Sheets; experience with media planning systems a plus
Bonus if you know
Have experience supporting programmatic or data-driven advertising products
Have familiarity with SSP, DSP, or curated marketplace platform mechanics and dynamics
Have worked in sports, media, or ad tech environments
Enjoy building scalable processes and templates from the ground up
The salary for this role is based on an annualized range of $110,000 - $120,000 USD. This role will also be eligible to take part in Genius Sports Group's benefits plan.
We enjoy an 'office-first' culture and maximize opportunities to collaborate, connect and learn together. Our hybrid working models differ depending on your role and location.
As well as a competitive salary and range of benefits, we're committed to supporting employee wellbeing and helping you grow your skills, experience and career. Learn more about how rewarding life at Genius can be at Reward | Genius Sports.
One team, being brave, driving change
We strive to create an inclusive working environment, where everyone feels a sense of belonging and the ability to make a difference. Learn more about our values and culture at Culture | Genius
Let us know when you apply if you need any assistance during the recruiting process due to a disability.
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