Marketing Associate

About Populus Health TechnologiesPopulus Health Technologies is the virtual care media company. We connect pharmaceutical brands with patients and healthcare professionals at the moments that matter most — inside the telehealth platforms and EHR environments where care actually happens. Our work spans proprietary research, branded content, sales enablement, and a growing media ecosystem (The Pop newsletter, Q&A with Ray video series, the Virtual Care in America research franchise, and more).Role OverviewWe’re hiring a Marketing Coordinator/Associate to help power a fast-moving, multi-channel marketing function. You’ll work directly with the VP of Marketing on everything from research report launches and webinars to newsletters, social content, sales enablement, and brand campaigns. This is a high-visibility, builder’s role — ideal for someone with pharma media or pharma agency chops who wants to operate across content, events, demand gen, and brand.You’ll see how a B2B pharma media company runs its marketing engine end-to-end, and you’ll have your hands on real work from day one.What You’ll DoProject-manage marketing campaigns across content, email, social, webinars, and events — keeping multiple workstreams on schedule and on brandDraft and edit marketing copy for LinkedIn, email outreach, sales enablement decks, landing pages, and newsletter franchises (The Pop, Q&A with Ray)Support the launch and ongoing promotion of our flagship research program, Virtual Care in America: The Populus Report, including webinars, PR, partner amplification, and audience developmentCoordinate with external partners — agencies, media partners, panelists, freelance creatives, and trade pressMaintain the editorial calendar and traffic content through review, approval, and publicationWorking with Publicity, build and manage award submissions across pharma and media industry programsCoordinate and attend tradeshows, managing booth logistics, setup and schedules for attendanceAttend and work at Populus sponsored industry eventsDevelop and maintain the company’s premium program, including sourcing and design for all Populus branded client gifting assetsHelp maintain the website (Newsroom, campaign pages, etc.)Assist with sales enablement: one-sheets, decks, case studies, and event materialsWhat We’re Looking For1–3 years of marketing experience, ideally at a pharma manufacturer, pharma marketing agency, healthcare communications agency, or a healthcare/life sciences brandStrong writer with a sharp ear for B2B voice — comfortable drafting LinkedIn copy, email subject lines, and sales-facing languageHighly organized; you can run a project tracker, hit deadlines, and keep stakeholders informed without being asked twiceComfort with marketing tools — LinkedIn Campaign Manager, HubSpot or similar marketing automation, basic CMS work, light Canva/PowerPoint designA self-starter who likes ambiguity and doesn’t need a fully built playbook to make things happenCuriosity about pharmaceutical marketing, healthcare media, and how virtual care is reshaping the industryExcellent PowerPoint and Excel skillsBachelor’s degree or equivalent experienceNice to HaveFamiliarity with pharma regulatory/MLR processesExperience with industry events (POCMA, PM360 events, Reuters Pharma, etc.)Video production coordination experienceBasic data viz / analytics fluencyWhy Populus?You’ll work alongside a team that’s actively defining a new category in pharma media, with senior leaders who are deeply invested in developing early-career talent. You’ll get exposure to the full funnel — brand, content, demand gen, sales enablement, PR — and a portfolio of work spanning a major research franchise, original video, and category-shaping brand campaigns.