Lifecycle Marketing Intern

Overview The Premier Lacrosse League (PLL) is looking for a motivated intern to help us trailblaze a fan-focused future of pro sports. As our Lifecycle Marketing Intern, youll draft and send emails, push notifications, and SMS messages to support campaigns across all PLL business units (ticketing, merchandise, app, and youth events) and bring fans closer to the game.Youll have your own areas of ownership, participate in all team meetings, and be a contributing voice in the decisions that shape how the PLL communicates with its fans. From segmentation and personalization to copywriting and messaging strategy, youll touch every dimension of lifecycle marketing at the PLL.Roles and Responsibilities Build campaigns across email, push, SMS, and in-app messaging (IAM) channels in BrazeAssist in the execution of Canvas flows for key fan moments, including onboarding, ticket purchase confirmations, re-engagement, and event promotionSet up audience segments using custom attributes, events, and behavioral dataCreate personalized messaging templates using Liquid Code and HTMLMonitor campaign performance and pull reporting on open rates, click rates, conversion, and revenue attributionSupport A/B test setup and help analyze results to surface actionable insightsSupport the development and delivery of live game-day messagingQualifications Self-starter with a passion for creative problem-solvingGenuine curiosity about how CRM, lifecycle marketing, and marketing automation workStrong attention to detail, you catch errors others missComfortable learning new skills quickly and using a variety of digital tools/platforms. Familiarity with Braze, Klaviyo, or any email/CRM platform is a plusExperience creating marketing assets, designing graphics, or copywriting is a plusCandidate must be willing to take on responsibilities that stray outside of the job descriptionRequirements The candidate must be willing to work 4-5 days a week and must be available during weekends.Compensation 15.50 an hourAbout the Company / Values Company Values:Stay GroundedThink CriticallyBe HelpfulEncourage CreativityPersevere Through the NoiseOperate Like an OwnerWe are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class. J-18808-Ljbffr