Director of Parent Experience, Alpha - $200,000/year USD

Families in Santa Barbara don't chase trends. They create them.Alpha is opening a campus in one of California's most discerning, relationship-centric communities. This is not just another private school vying for attention through facilities. Students finish their core academic work in two intensive hours via AI-driven learning platforms, then dedicate the remainder of the day to developing public speaking ability, critical reasoning, and hands-on execution skills. Outcomes consistently rank students in the top 1% nationwide. The approach is proven. What remains uncertain is whether it can gain traction here.From year zero through year one, this is a ground-up enrollment leadership position. In Santa Barbara, success depends on building credibility within closely-knit social networks where reputations amplify quickly and errors persist. You will design small-group information sessions, conduct private campus visits, engage families in individual conversations, and carefully assemble the founding cohort. After enrollment targets are met and an admissions director is hired, your role evolves into the campus's lead parent relations executive, maintaining alignment and converting satisfied families into vocal advocates across their personal networks.This is not transactional recruitment. It is high-level relationship cultivation. You must inspire confidence among families who have access to any educational option nationwide and who demand substantive responses to difficult questions regarding AI integration, technology use, and future readiness. A single poorly-matched family can disrupt a 25-student cohort. Strategic selectivity is essential.If you are prepared to launch something exceptional in a market that values sophistication, discretion, and measurable impact, this role is yours to pursue.What You Will Be DoingLead the complete enrollment pipeline from initial inquiry through executed enrollment agreements until 25 students are confirmedDesign and facilitate targeted information sessions and private campus tours that attract ideal families while filtering out misaligned candidatesEstablish presence and credibility through consistent face-to-face networking, confidential meetings, and strategic community alliances throughout Santa BarbaraAct as the central liaison for prospective and enrolled families, providing concierge-grade, personalized serviceCommunicate and justify Alpha's AI-driven educational model to discerning, questioning parents with clarity and authorityWhat You Won’t Be DoingAdhering to a conventional 9–5 workday; early mornings, late afternoons, and occasional evenings are necessaryDepending on an established admissions or marketing infrastructure to generate leadsEnrolling every applicant to meet quotas; safeguarding cohort integrity takes precedence over enrollment volumeOperating primarily from an office; this position demands regular visibility within the communityDirector Of Parent Experience Key ResponsibilitiesRecruit and enroll a founding cohort of 25 students in Santa Barbara, then nurture parent engagement and advocacy to ensure sustained, word-of-mouth driven expansion.Basic RequirementsCurrently reside within commuting range of Santa Barbara or prepared to relocate within 60 daysAuthorized to work in the U.S. without requiring visa sponsorship5+ years working with high-net-worth clients in consultative sales or premium client service capacities (private school enrollment, luxury hospitality, high-end services, philanthropic advising, etc.)Proven track record managing a sales or admissions pipeline with measurable conversion outcomesPolished executive presence and communication ability appropriate for affluent, well-educated family audiencesSelf-directed entrepreneurial mindset, capable of thriving independently within a startup campus settingStrong belief in AI-enhanced education and readiness to address parental concerns about technology exposure and unconventional schooling methodsFlexible schedule accommodating early mornings (7–9am), late afternoons (2–4pm), evening programming (2–3x monthly), and periodic weekend commitmentsNice-to-have RequirementsExisting connections within Santa Barbara or Montecito social and professional circlesPrior leadership experience in private or independent school admissionsProfessional history in luxury real estate, development consulting, or major donor cultivationExposure to startup environments or early-stage venturesTrack record organizing upscale events or forging strategic community collaborationsAbout AlphaWant to join a learning rebellion that’s transforming the traditional classroom? Alpha School is on a mission to reshape education with a bold approach that harnesses AI to accelerate learning and unleash student potential.They don’t play by the old rules. Alpha is creating a new paradigm where students master core academics in just two hours a day, freeing up time for hands-on, passion-driven learning that truly prepares them for the real world.Alpha School is rewriting the rules of education.Sounds too good to be true? It’s not. There is so much to cover for this exciting role, and space here is limited. Hit the Apply button if you found this interesting and want to learn more. We look forward to meeting you!Working with usThis is a full-time (40 hours per week), long-term position. The position is immediately available and requires entering into an independent contractor agreement with Crossover as a Contractor of Record. The compensation level for this role is $100 USD/hour, which equates to $200,000 USD/year assuming 40 hours per week and 50 weeks per year. The payment period is weekly. Consult www.crossover.com/help-and-faqs for more details on this topic.Crossover Job Code: LJ-5744-US-SantaBar-DirectorofPare.003