Programmatic Analyst

The Programmatic Analyst serves as the tactical lead for the daily management, refinement, and performance analysis of our multi-channel programmatic initiatives. In this role, you will implement high-level strategies as active campaigns across Display, Audio, Video, and CTV using platforms such as DV360 and The Trade Desk. Your primary responsibility is technical excellence, which includes managing precise budget pacing, scaling audiences effectively, and ensuring that all impressions meet rigorous quality and brand safety standards.This is an on-site position (Monday through Thursday) based out of our Northbrook, IL office with the flexibility to work remotely on Fridays.A day in the life as a Programmatic Analyst...Own the full campaign lifecycle—from setup and trafficking to mid-flight optimizations—across TTD, DV360, and other key DSPsBuild and deploy complex audience segments using 1st and 3rd party data; manage the health and delivery of Private Marketplace (PMP) deals with premium publishersMonitor bidding algorithms, frequency caps, and site-list performance to drive maximum efficiency and ROAS/CPA improvementsActively manage DoubleVerify/IAS settings to minimize ad fraud and ensure 100% brand safety across all programmatic environmentsAggregate data from various platforms to build weekly performance visualizations, highlighting trends, "wins," and areas for spend re-allocationCoordinate with the creative team to upload and test assets (including dynamic display and CTV files), ensuring all tags and trackers (CM360, etc.) are firing correctlySupport the Sr. Manager in running A/B experiments and Brand Lift studies, ensuring clean data collection for incrementality analysisProvide the Performance and Analytics teams with granular transparency into programmatic pacing and inventory healthWhat You’ll Bring To The Table…DSP Proficiency and "hands-on-keys" experience. You know the nuances of bid strategies, identity resolution, and troubleshooting in The Trade Desk or DV360Technical Detail-Orientation and an understanding of the "plumbing" of programmatic—pixels, UTM parameters, VAST/VPAID tags, and floodlight activitiesAnalytical Fluency and the ability dig in and identify issues and opportunities A proactive, data driven mindset and bias towards action and ongoing improvementStrong communication with ability to explain technical programmatic concepts to internal partners in clear termsWe’d love to hear from you if you have…3+ years of experience specifically in Programmatic media buying (Agency or In-House)Bachelor’s degree in marketing, advertising, economics, statistics or analytics focus preferred or equivalent work experienceDeep expertise in The Trade Desk or DV360 (Certification is a plus)Retail or eCommerce experience, with a solid understanding of how programmatic feeds into a larger omni-channel sales funnelProficiency in Excel and Data Visualization, using tools like Tableau and LookerExperience with Ad-Server & Verification tech such as CM360, DoubleVerify, or IAS