Sales Director, Brand Partnerships

AREA SALES DIRECTOR, Home Health - AZ and COBAYADA Home Health Care is seeking an experienced, strategic, and people-focused sales leader to serve as Area Sales Director supporting our Home Health business in the Arizona and Colorado market. This leader will guide sales strategy across the assigned market, drive admissions, and revenue growth, and develop a high-performing team aligned with The BAYADA Way.The Area Sales Director will partner closely with operational and sales leadership to expand market presence, strengthen referral relationships, and ensure execution of effective local and division-level growth plans. This role is ideal for a leader who combines strong business development instincts with coaching excellence, accountability, and a passion for helping more clients access high-quality home health care.The Area Sales Director develops and implements selling strategies and tactics to grow Home Health revenue and admissions. The role leads and supports a team of Marketing Managers and/or Transitional Care Managers responsible for managing referral relationships, building market share, and advancing BAYADA's mission in the community.This position requires a strategic thinker who can assess market opportunity, execute growth plans, analyze performance, and build a strong, engaged sales team. The Area Sales Director must be comfortable influencing across functions, supporting multiple offices, and driving consistent execution in a dynamic environment.Lead the sales team within the assigned Home Health market to develop and execute a clear vision and strategic growth planAnalyze sales performance, market trends, referral patterns, and account opportunities to improve growth and market shareEstablish key performance indicators and hold the team accountable to quarterly and annual growth goalsRecruit, hire, onboard, coach, and develop top-performing sales talent, including Marketing Managers and Transitional Care ManagersConduct regular 1:1 meetings, field ride-along, and coaching sessions to build capability and improve performancePartner with service office leadership to develop and maintain effective local marketing and market development plansBuild and strengthen relationships with key referral sources, accounts, and community partnersMentor the team in account planning, account management, positioning strategy, and referral developmentIdentify niche opportunities, customer needs, and strategic partnerships that support growthMaintain and promote BAYADA's presence in the community as the Home Care Provider and Employer of ChoiceEnsure all sales activity is aligned with BAYADA values, policies, procedures, and regulatory expectationsPrepare and communicate updates, site visit reports, and performance insights to sales leadershipBachelor's degree requiredMinimum of 3-5 years of healthcare sales and marketing experience requiredPrior leadership experience managing, training, and developing a sales team through the referral and admissions process requiredStrong home health or Medicare-certified home health sales experience strongly preferredDemonstrated success in achieving sales growth, quota attainment, and strategic market developmentProven ability to hire, coach, and retain strong sales talentStrong interpersonal, relationship-building, and communication skillsAbility to use sales data, reporting, and field insights to develop strategic plans and customer-specific approachesKnowledge of home care regulatory requirements, reimbursement, and payor mixStrong presentation, negotiation, and executive-level communication skillsProficiency in Microsoft Office tools, including Excel, PowerPoint, and WordAbility to travel regularly throughout the assigned market and to corporate meetings as neededBuild collaborative relationships across operations, clinical, and sales functionsAt BAYADA, we believe our employees are our greatest asset. We are proud to offer the stability and structure of a national organization with the values and warmth of a family-founded company. BAYADA offers a comprehensive benefits package that includes paid time off, medical, dental, and vision coverage, employer-paid life insurance, a 401(k) with company match, direct deposit, and employee assistance resources.Salary: $125-$140k per year plus incentives based on performance.Work Environment / TravelThis is an exempt leadership role with regular travel throughout the assigned market. Travel expectations will vary based on business needs, field support requirements, and office locations.With a team of over 35,000 employees, BAYADA served 168,660 clients in 2025. As an accredited, regulated, certified, and licensed home health care provider, BAYADA complies with all state/local mandates.and its associated entities and joint venture partners, are Equal Opportunity Employers. All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, age, disability, pregnancy or maternity, sexual orientation, gender identity, citizenship status, military status, or any other similarly protected status in accordance with federal, state and local laws. Hence, we strongly encourage applications from people with these identities or who are members of other marginalized communities.