{"schemaVersion":"jobsearcher.job.v1","id":"29bab400193eca03461ff52d","url":"https://jobsearcher.com/jobs/29bab400193eca03461ff52d","canonicalUrl":"https://jobsearcher.com/jobs/29bab400193eca03461ff52d","title":"Manager, Commerce Programmatic","description":"About WPP Media\r\nWPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships—all united by our pioneering agentic marketing platform, WPP Open— we help clients navigate change, capture opportunity, and deliver transformational growth.\r\nWPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how and why their media investment is working.\r\nFor more information, visit wppmedia.com.\r\nAbout Wavemaker: A Leading WPP Media Brand\r\nThis role is within Wavemaker, a leading brand within WPP Media, where you will be instrumental in provoking growth for clients through pioneering media, content and technology solutions.\r\nRole Summary & Impact\r\nThe Manager, Programmatic Commerce will utilize their retail expertise to drive excellence in tactical activation and day-to-day management of programmatic-based activations. You will lead audience and creative strategy development, competitive research, day-to-day campaign setup, management and reporting of programmatic media buys.\r\nThis role will be focused on programmatic activations across several retailer media networks and DSPs, including but not limited to Amazon, CitrusAd, Criteo, The Trade Desk, Walmart, etc. The role will require an understanding of each of the platforms and DSP's programmatic offerings—from self-serve to managed service buys.\r\nYou will connect directly with the retail media networks at each of the key customers on behalf of, and in partnership with the client. You will be supporting the Director, Programmatic Commerce as we seek to maximise retail media investment for our client accounts. An entrepreneurial spirit with a bias for action and problem-solving is necessary to be successful in this role.\r\nResponsibilities\r\nManage a team of direct reports and their career development.\r\nOversee programmatic media activations across several retailer media networks and DSPs.\r\nExecute campaign setup, bid recommendations and budgeting to ensure overall client goal attainment, including the use of retail bid management technologies such as Pacvue, Skai and Epsilo.\r\nMaintain excellent relationships with key account stakeholders to maximise promotional opportunities and assist them in navigating the Commerce activation landscape.\r\nEnsure on-going campaign compliance to GroupM established guidelines and best practices.\r\nLead the incorporation of cross-channel testing and optimisation strategies.\r\nPrepare campaign performance reports on a weekly, monthly and quarterly basis.\r\nSynthesise key data points, identify trends and recommend activities to maximise business results and deliver an optimal customer experience.\r\nAddress technical issues with media campaign serving.\r\nStay up to date on changing marketplace dynamics surrounding ad products, technology and measurement across programmatic partners.\r\nManage reconciliation, invoicing/billing, trafficking and mapping data to our internal media campaign management platform.\r\nQualifications\r\nBachelor's degree in Business, Analytics, Marketing, Communications, Advertising; or equivalent professional work experience.\r\n3+ years of experience in biddable performance media execution or paid ecommerce, with a strong preference for retail media programmatic execution.\r\nExperience managing a team of direct reports.\r\nExperience across the Microsoft Office Suite, including Excel, PowerPoint and Outlook.\r\nDeep understanding of retail commercial elements such as profit margin, inventory levels, forecasting and demand planning to inform media decisions.\r\nDeep understanding of how different media channels work together and how retail media fits within the wider ecosystem.\r\nStrong drive to understand the retail landscape and latest trends in commerce media.\r\nExperience with retail bid management platforms, such as Pacvue or Skai.\r\nExperience in campaign management and optimisation across multiple retail platforms (Amazon, Instacart, Walmart, Target, Kroger, Criteo, Google, Meta, etc.).\r\nAbility to collaborate and work effectively with internal teams and external partners.\r\nA self-starter attitude that thrives in a fast-paced environment.\r\nExcellent project-management skills; able to coordinate projects across multiple teams and functions.\r\nLife at WPP Media & Benefits\r\nOur passion for shaping the next era of media is powered by our commitment to be extraordinary, investing in our employees to inspire transformational creativity. We also lead optimistically, firmly believing in and championing growth and development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections and learn at the cutting edge of marketing and advertising.\r\nWe create an open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision and dental insurance, significant paid time off, preferential partner discounts and employee mental-health awareness days.\r\nWPP Media is an equal-opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration and connection in this open and supportive environment.\r\nThat's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office or country.\r\nPlease read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.\r\nThe base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience and qualifications. We offer a competitive benefits package, go to https://mybenefits.wpp.com/public/welcome for more details.\r\nUS Pay Range: $60,000 — $140,000 USD\r\nJ-18808-Ljbffr","company":"Wavemaker","rawCompany":"wavemaker","city":"New York","state":"NY","isRemote":false,"isActive":true,"createdAt":"2026-07-16T01:36:16.952Z","occupations":[{"code":"11-2011.00","title":"Advertising and Promotions Managers","slug":"advertising-and-promotions-managers"},{"code":"11-2021.00","title":"Marketing Managers","slug":"marketing-managers"},{"code":"13-1161.00","title":"Market Research Analysts and Marketing Specialists","slug":"market-research-analysts-and-marketing-specialists"}],"industries":[{"code":"541890","title":"Other Services Related to Advertising","slug":"other-services-related-to-advertising"},{"code":"541810","title":"Advertising Agencies","slug":"advertising-agencies"},{"code":"541830","title":"Media Buying Agencies","slug":"media-buying-agencies"}],"jobPosting":{"@context":"https://schema.org","@type":"JobPosting","title":"Manager, Commerce Programmatic","description":"About WPP Media\r\nWPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships—all united by our pioneering agentic marketing platform, WPP Open— we help clients navigate change, capture opportunity, and deliver transformational growth.\r\nWPP Media is WPP's AI-driven media operating unit, bringing together media, data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how and why their media investment is working.\r\nFor more information, visit wppmedia.com.\r\nAbout Wavemaker: A Leading WPP Media Brand\r\nThis role is within Wavemaker, a leading brand within WPP Media, where you will be instrumental in provoking growth for clients through pioneering media, content and technology solutions.\r\nRole Summary & Impact\r\nThe Manager, Programmatic Commerce will utilize their retail expertise to drive excellence in tactical activation and day-to-day management of programmatic-based activations. You will lead audience and creative strategy development, competitive research, day-to-day campaign setup, management and reporting of programmatic media buys.\r\nThis role will be focused on programmatic activations across several retailer media networks and DSPs, including but not limited to Amazon, CitrusAd, Criteo, The Trade Desk, Walmart, etc. The role will require an understanding of each of the platforms and DSP's programmatic offerings—from self-serve to managed service buys.\r\nYou will connect directly with the retail media networks at each of the key customers on behalf of, and in partnership with the client. You will be supporting the Director, Programmatic Commerce as we seek to maximise retail media investment for our client accounts. An entrepreneurial spirit with a bias for action and problem-solving is necessary to be successful in this role.\r\nResponsibilities\r\nManage a team of direct reports and their career development.\r\nOversee programmatic media activations across several retailer media networks and DSPs.\r\nExecute campaign setup, bid recommendations and budgeting to ensure overall client goal attainment, including the use of retail bid management technologies such as Pacvue, Skai and Epsilo.\r\nMaintain excellent relationships with key account stakeholders to maximise promotional opportunities and assist them in navigating the Commerce activation landscape.\r\nEnsure on-going campaign compliance to GroupM established guidelines and best practices.\r\nLead the incorporation of cross-channel testing and optimisation strategies.\r\nPrepare campaign performance reports on a weekly, monthly and quarterly basis.\r\nSynthesise key data points, identify trends and recommend activities to maximise business results and deliver an optimal customer experience.\r\nAddress technical issues with media campaign serving.\r\nStay up to date on changing marketplace dynamics surrounding ad products, technology and measurement across programmatic partners.\r\nManage reconciliation, invoicing/billing, trafficking and mapping data to our internal media campaign management platform.\r\nQualifications\r\nBachelor's degree in Business, Analytics, Marketing, Communications, Advertising; or equivalent professional work experience.\r\n3+ years of experience in biddable performance media execution or paid ecommerce, with a strong preference for retail media programmatic execution.\r\nExperience managing a team of direct reports.\r\nExperience across the Microsoft Office Suite, including Excel, PowerPoint and Outlook.\r\nDeep understanding of retail commercial elements such as profit margin, inventory levels, forecasting and demand planning to inform media decisions.\r\nDeep understanding of how different media channels work together and how retail media fits within the wider ecosystem.\r\nStrong drive to understand the retail landscape and latest trends in commerce media.\r\nExperience with retail bid management platforms, such as Pacvue or Skai.\r\nExperience in campaign management and optimisation across multiple retail platforms (Amazon, Instacart, Walmart, Target, Kroger, Criteo, Google, Meta, etc.).\r\nAbility to collaborate and work effectively with internal teams and external partners.\r\nA self-starter attitude that thrives in a fast-paced environment.\r\nExcellent project-management skills; able to coordinate projects across multiple teams and functions.\r\nLife at WPP Media & Benefits\r\nOur passion for shaping the next era of media is powered by our commitment to be extraordinary, investing in our employees to inspire transformational creativity. We also lead optimistically, firmly believing in and championing growth and development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections and learn at the cutting edge of marketing and advertising.\r\nWe create an open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision and dental insurance, significant paid time off, preferential partner discounts and employee mental-health awareness days.\r\nWPP Media is an equal-opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration and connection in this open and supportive environment.\r\nThat's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office or country.\r\nPlease read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.\r\nThe base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience and qualifications. We offer a competitive benefits package, go to https://mybenefits.wpp.com/public/welcome for more details.\r\nUS Pay Range: $60,000 — $140,000 USD\r\nJ-18808-Ljbffr","datePosted":"2026-07-16T01:36:16.952Z","dateModified":"2026-07-16T01:36:16.952Z","hiringOrganization":{"@type":"Organization","name":"Wavemaker","sameAs":"https://jobsearcher.com"},"jobLocation":{"@type":"Place","address":{"@type":"PostalAddress","addressLocality":"New York","addressRegion":"NY","addressCountry":"US"}},"identifier":{"@type":"PropertyValue","name":"JobSearcher","value":"29bab400193eca03461ff52d"},"url":"https://jobsearcher.com/jobs/29bab400193eca03461ff52d"}}