Technical Communications Specialist

Join to apply for the Technical Communications Specialist role at Blue Cross and Blue Shield of MinnesotaAbout Blue Cross And Blue Shield Of MinnesotaAt Blue Cross and Blue Shield of Minnesota, we are committed to paving the way for everyone to achieve their healthiest life. We are looking for dedicated and motivated individuals who share our vision of transforming healthcare. As a Blue Cross associate, you are joining a culture that is built on values of succeeding together, finding a better way, and doing the right thing. If you are ready to make a difference, join us.The Impact You Will HaveThis technical communications specialist position provides technical expertise for member communications including email, texts, and regulatory materials with a focus on accuracy, timely execution, and quality. This position will work with cross-functional teams and external vendors to ensure that communications meet technical, business, vendor, and member requirements. The position assists with the administration of business processes and helps identify and support process improvements that align with strategic priorities.Your ResponsibilitiesWork collaboratively with internal and external stakeholders to ensure delivery of communications projectsBuild email templates and text messages and review communications for accuracyDocument processes related to communications and materials developmentProvide administrative support for systems, websites, and portals related to communications and materials deliverablesStay abreast of changes in regulations in the rapidly evolving Medicare and Medicaid health insurance marketplaceAssist with materials-related process improvements and other projects as assignedBuild and Deploy Individual Emails and Text Messages in Salesforce Marketing CloudWork with business partners across the Enterprise, exhibiting flexibility with different working and project management methods and stylesBuild HTML emails and text messages and route as PDFs with specific proofing rules per line of businessThoroughly test HTML emails and text messagesPerform list QA as neededDeploy at specific dates/timesReporting and follow-up with business partnersBuild Salesforce Marketing Cloud CloudPage Landing PagesAdhere to template and web style guideCarefully use supplied translated email language to build translated landing pages for various emailsConnect simple Cloudpage forms to Marketing Cloud data extensionsReportingWork with data team and within Marketing Cloud to pull together big-picture reporting on email performanceMaterials Tracking and DocumentationUpdate inventory codes and tracking documents to provide to internal and external vendorsUpload material PDFs to websites and portalsSubmit and verify updates to Salesforce for materials ordering systemProvide support for customer service PowerApp materials ordering toolAssist with technical and process documentation for materials projectsRequired Skills And Experience3+ years related professional experience. All relevant experience including work, education, transferable skills and military experience will be consideredBasic knowledge of HTML and CSS, email coding best practicesAbility to organize, prioritize, follow-through and execute on project work you own and manage work in collaboration with othersSkilled in the use of Microsoft suite of software (Word, PowerPoint and Excel) and project management toolsProven ability to handle a variety of assignments in a fast paced and complex business environmentSelf-motivated, ability to work independently, and demonstrated ability to work under tight timeframesInterpersonal skills for working with business partners, vendors and cross-functional teamsExcellent attention to detail and time management skillsProven written and oral communication skillsProcess-driven, with an interest in process improvementHigh school diploma (or equivalency) and legal authorization to work in the U.S.Preferred Skills And ExperienceBachelor's degree in business, communications, health science or related fieldExperience in materials or publications creationExperience with government regulations or compliance requirementsHealthcare industry government and/or commercial line of business knowledgeKnowledge of SalesforceKnowledge of Salesforce-specific language: AMPSCRIPTKnowledge of other programming languages like SQLCompensation And BenefitsPay Range: $67,200.00 - $89,100.00 - $111,000.00 AnnualPay is based on several factors which vary based on position, including skills, ability, and knowledge the selected individual is bringing to the specific job.We Offer a Comprehensive Benefits Package Which May IncludeMedical, dental, and vision insuranceLife insurance401kPaid Time Off (PTO)Volunteer Paid Time Off (VPTO)And moreTo discover more about what we have to offer, please review our benefits page.Role DesignationHybridAnchored in ConnectionOur hybrid approach is designed to balance flexibility with meaningful in-person connection and collaboration. We come together in the office two days each week – most teams designate at least one anchor day to ensure team interaction. These in-person moments foster relationships, creativity, and alignment. The rest of the week you are empowered to work remote.Equal Employment Opportunity StatementAt Blue Cross and Blue Shield of Minnesota, we are committed to paving the way for everyone to achieve their healthiest life. Blue Cross of Minnesota is an Equal Opportunity Employer and maintains an affirmative action plan, as required by Minnesota law applicable to state contractors. All qualified applications will receive consideration for employment without regard to, and will not be discriminated against based on any legally protected characteristic.Individuals with a disability who need a reasonable accommodation in order to apply, please contact us at: talent.acquisition@bluecrossmn.com.Blue Cross and Blue Shield of Minnesota and Blue Plus are nonprofit independent licensees of the Blue Cross and Blue Shield Association.J-18808-Ljbffr