Salesforce-Marketo GTM Specialist
Company Description Job DescriptionWe are looking for a Salesforce Marketing & Sales Enablement Specialist to support Sales and Marketing Go-To-Market (GTM) initiatives. The ideal person will have strong experience working with Marketo for campaign builds and GTM strategy.This person will work closely with our Salesforce Sales Product Manager, Sales teams, and Marketing teams to develop proofs of concept (POCs), improve existing Salesforce processes, and support enablement efforts across the Go To Market Strategy lifecycle.This role is ideal for a mid-level professional who enjoyshands-on configuration, cross-functional collaboration, and experimenting with newcapabilities, especially AI-driven features within Salesforce and connected platforms.Duties Support Sales and Marketing teams by configuring and enhancing Salesforcetools that enable GTM execution. Assist with sales enablement workflows, including lead management, opportunitytracking, and pipeline visibility. Support Marketing enablement use cases such as campaign execution, leadscoring, and handoff to Sales, Salesforce Configuration, and Proof of Concepts Partner with the Salesforce Sales Product Manager to design and build Proof of Concepts fornew Go To Market capabilities. Configure Salesforce Sales Cloud features (objects, fields, flows, reports,dashboards). Identify opportunities to improve or streamline existing Salesforce processesacross Sales and Marketing.Additional InformationAll your information will be kept confidential according to EEO guidelines.