Sales and Marketing Manager

Overview Ferche Millwork, an industry leading national manufacturer of wood millwork and door components is seeking a highly motivated and results-driven Sales and Marketing Manager to lead our company-wide marketing efforts and provide essential support to our commercial products division. The ideal candidate will be a strategic thinker with a proven track record in developing and executing comprehensive marketing campaigns, particularly within the manufacturing, hardwood or millwork industry. This role requires a dynamic individual who can balance creative marketing development with hands-on sales training and support. Key Responsibilities Marketing Strategy and Execution Develop, implement, and manage a cohesive, company-wide marketing strategy to increase brand awareness, generate leads, and drive sales across all product lines. Execute the creation and production of all print marketing materials, including brochures, catalogs, specification sheets, and direct mail campaigns. Manage and grow the company's presence on social media platforms, creating engaging content that aligns with brand identity and business goals. Plan, coordinate, and execute all aspects of tradeshow participation, including booth design, logistics, pre-show promotion, and post-show follow-up. Manage the marketing budget, track ROI on all initiatives, and provide regular reporting on performance. Commercial Division Support and Development Develop and deliver comprehensive training programs for the commercial sales team on product knowledge, market trends, and effective sales techniques. Manage and direct a team of territory sales agents throughout North America. Act as a key resource and support for the commercial division, assisting with complex client presentations, bid preparation, and key account management. Plan and execute travel to support sales efforts, including client visits, market research, and attendance at industry events. Gather and analyze market intelligence to identify new business opportunities and competitive threats. Qualifications and Skills Experience: Minimum of 5 years of experience in a sales and marketing role, with significant experience in the hardwood, millwork, building materials, or construction industry highly preferred. Education: Bachelor's degree in Marketing, Business Administration, or a related field. Marketing Expertise: Demonstrated success in managing both traditional (print, tradeshow) and digital (social media, website) marketing channels. Hands-on design/production skills are highly preferred. Leadership & Training: Proven ability to train, motivate, and support a sales team. Excellent presentation and public speaking skills are essential. Strategic & Analytical: Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions. Communication: Exceptional written and verbal communication skills. Travel: Ability to travel approximately 25-40% of the time to support commercial operations and tradeshows. Why Join Us? This is a critical, high-impact role where you will have the autonomy to shape our brand presence and directly contribute to the company's growth. We offer a competitive salary and a full benefits package. Compensation & Benefits This is an on-site position with full benefits. Compensation range will be heavily reliant on experience and skills. Range $50-100k. Along with many opportunities for career growth, Ferche Millwork, Inc. provides a comprehensive benefits package that supports our employees' wellness and financial security. Some of those benefits include the following: Medical, Dental, Vision, & FSA or HSA Employer paid Life Insurance 401k with employer match Additional voluntary insurances PTO and paid holidays Job Type: Full-time Pay: $50,000.00 - $100,000.00 per year Benefits: 401(k) 401(k) matching Dental insurance Flexible spending account Health insurance Health savings account Life insurance Paid time off Vision insurance Education: Bachelor's (Preferred) Experience: Sales & Marketing: 5 years (Preferred) wood industry or building/construction: 2 years (Preferred) Ability to Commute: Rice, MN 56367 (Preferred) Willingness to travel: 25% (Preferred) Work Location: In person