{"schemaVersion":"jobsearcher.job.v1","id":"0f5c19ff7c2e9dc0c4c0c00c","url":"https://jobsearcher.com/jobs/0f5c19ff7c2e9dc0c4c0c00c","canonicalUrl":"https://jobsearcher.com/jobs/0f5c19ff7c2e9dc0c4c0c00c","title":"Demand Generation Manager","description":"The Wealthy Practitioner is looking for a Demand Generation Manager to own how we get the right practitioners into our ecosystem.This is a strategy + hands-on execution role.You’ll personally build, launch, manage, and optimize paid campaigns while also thinking beyond paid media: Where else should we be acquiring qualified attention? What should we test next? Which channels deserve more investment? And how is that traffic actually converting into registrations, applications, sales conversations, and revenue?We are not looking for someone who simply monitors an ads dashboard. We’re looking for someone who owns the acquisition engine.What You’ll OwnBuild, launch, optimize, and scale paid campaigns across Meta, Google, and other relevant platformsOwn day-to-day paid media performance and budget allocationDevelop acquisition strategies across paid and non-paid channelsIdentify and test new growth opportunities including SEO, search, YouTube, partnerships, content distribution, and emerging channelsPartner with Content & Creative to develop hypotheses, briefs, and creative testing plansAnalyze the full funnel from traffic → lead → registration/application → customerUse CRM, sales, and revenue data to evaluate lead quality, not just cost per click or leadMaintain accurate attribution, UTMs, tracking, and acquisition reportingIdentify what’s working, what isn’t, and what we should do nextTreat acquisition spend like an investment and proactively recommend where the next dollar should goWhat We’re Looking ForYou’re someone who can think strategically and still get inside the platforms and execute.You likely have:4+ years of hands-on demand generation, performance marketing, media buying, or growth marketing experienceStrong hands-on Meta Ads experienceExperience managing meaningful paid media budgetsExperience with Google Ads/search-based acquisitionA track record of developing acquisition strategy—not simply executing someone else’s planStrong understanding of funnels, landing pages, attribution, UTMs, CRM data, and downstream conversionExperience testing creative, audiences, messaging, channels, and campaign structuresEvidence that you’ve successfully generated demand beyond a single paid platformThe ability to turn performance data into a clear recommendation and action planExperience with direct-response marketing, high-ticket offers, coaching/education, launches + evergreen acquisition, GoHighLevel, YouTube Ads, or other secondary acquisition channels is a major plus.You'll Thrive Here If...You care as much about who converts as you do about how cheaply you generated the lead.You’re naturally curious about new acquisition opportunities. You don’t wait for leadership to ask, “Have we tried Google?” or “What else could we be doing?”You already have a hypothesis and a plan.You’re comfortable working in a fast-moving, founder-led company where you’ll have meaningful ownership, access to leadership, and the ability to directly influence growth.About The Wealthy PractitionerThe Wealthy Practitioner helps healthcare and wellness practice owners build thriving businesses that scale without burning them out.We operate a portfolio of education, coaching, event, and high-ticket programs with a lean, high-ownership team. Our next phase of growth requires a stronger, more diversified acquisition engine—and this person will be a major part of building it.How to ApplyAlong with your resume, be prepared to walk us through:One paid campaign you personally owned end-to-end — strategy, execution, spend, testing, results, and what you learned.One additional channel you grew — paid or organic — that generated measurable leads, registrations, opportunities, or revenue.We care less about screenshots of platform ROAS and more about whether you can show us how you think, what you did, and what happened downstream.Ready to own the acquisition engine? We’d love to meet you.","company":"Wealthy Practitioner","rawCompany":"wealthy practitioner","city":"Millbrae","state":"CA","isRemote":false,"isActive":false,"createdAt":"2026-10-08T03:10:21.748Z","occupations":[{"code":"11-2021.00","title":"Marketing Managers","slug":"marketing-managers"},{"code":"11-2011.00","title":"Advertising and Promotions Managers","slug":"advertising-and-promotions-managers"},{"code":"13-1161.01","title":"Search Marketing Strategists","slug":"search-marketing-strategists"}],"industries":[{"code":"541810","title":"Advertising Agencies","slug":"advertising-agencies"},{"code":"541890","title":"Other Services Related to Advertising","slug":"other-services-related-to-advertising"},{"code":"621399","title":"Offices of All Other Miscellaneous Health Practitioners","slug":"offices-of-all-other-miscellaneous-health-practitioners"}],"jobPosting":{"@context":"https://schema.org","@type":"JobPosting","title":"Demand Generation Manager","description":"The Wealthy Practitioner is looking for a Demand Generation Manager to own how we get the right practitioners into our ecosystem.This is a strategy + hands-on execution role.You’ll personally build, launch, manage, and optimize paid campaigns while also thinking beyond paid media: Where else should we be acquiring qualified attention? What should we test next? Which channels deserve more investment? And how is that traffic actually converting into registrations, applications, sales conversations, and revenue?We are not looking for someone who simply monitors an ads dashboard. We’re looking for someone who owns the acquisition engine.What You’ll OwnBuild, launch, optimize, and scale paid campaigns across Meta, Google, and other relevant platformsOwn day-to-day paid media performance and budget allocationDevelop acquisition strategies across paid and non-paid channelsIdentify and test new growth opportunities including SEO, search, YouTube, partnerships, content distribution, and emerging channelsPartner with Content & Creative to develop hypotheses, briefs, and creative testing plansAnalyze the full funnel from traffic → lead → registration/application → customerUse CRM, sales, and revenue data to evaluate lead quality, not just cost per click or leadMaintain accurate attribution, UTMs, tracking, and acquisition reportingIdentify what’s working, what isn’t, and what we should do nextTreat acquisition spend like an investment and proactively recommend where the next dollar should goWhat We’re Looking ForYou’re someone who can think strategically and still get inside the platforms and execute.You likely have:4+ years of hands-on demand generation, performance marketing, media buying, or growth marketing experienceStrong hands-on Meta Ads experienceExperience managing meaningful paid media budgetsExperience with Google Ads/search-based acquisitionA track record of developing acquisition strategy—not simply executing someone else’s planStrong understanding of funnels, landing pages, attribution, UTMs, CRM data, and downstream conversionExperience testing creative, audiences, messaging, channels, and campaign structuresEvidence that you’ve successfully generated demand beyond a single paid platformThe ability to turn performance data into a clear recommendation and action planExperience with direct-response marketing, high-ticket offers, coaching/education, launches + evergreen acquisition, GoHighLevel, YouTube Ads, or other secondary acquisition channels is a major plus.You'll Thrive Here If...You care as much about who converts as you do about how cheaply you generated the lead.You’re naturally curious about new acquisition opportunities. You don’t wait for leadership to ask, “Have we tried Google?” or “What else could we be doing?”You already have a hypothesis and a plan.You’re comfortable working in a fast-moving, founder-led company where you’ll have meaningful ownership, access to leadership, and the ability to directly influence growth.About The Wealthy PractitionerThe Wealthy Practitioner helps healthcare and wellness practice owners build thriving businesses that scale without burning them out.We operate a portfolio of education, coaching, event, and high-ticket programs with a lean, high-ownership team. Our next phase of growth requires a stronger, more diversified acquisition engine—and this person will be a major part of building it.How to ApplyAlong with your resume, be prepared to walk us through:One paid campaign you personally owned end-to-end — strategy, execution, spend, testing, results, and what you learned.One additional channel you grew — paid or organic — that generated measurable leads, registrations, opportunities, or revenue.We care less about screenshots of platform ROAS and more about whether you can show us how you think, what you did, and what happened downstream.Ready to own the acquisition engine? We’d love to meet you.","datePosted":"2026-10-08T03:10:21.748Z","dateModified":"2026-10-08T03:10:21.748Z","hiringOrganization":{"@type":"Organization","name":"Wealthy Practitioner","sameAs":"https://jobsearcher.com"},"jobLocation":{"@type":"Place","address":{"@type":"PostalAddress","addressLocality":"Millbrae","addressRegion":"CA","addressCountry":"US"}},"identifier":{"@type":"PropertyValue","name":"JobSearcher","value":"0f5c19ff7c2e9dc0c4c0c00c"},"url":"https://jobsearcher.com/jobs/0f5c19ff7c2e9dc0c4c0c00c"}}