{"schemaVersion":"jobsearcher.job.v1","id":"0857b57a29c50f6899e703b2","url":"https://jobsearcher.com/jobs/0857b57a29c50f6899e703b2","canonicalUrl":"https://jobsearcher.com/jobs/0857b57a29c50f6899e703b2","title":"Creator Program Manager","description":"About UsSharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja , the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company's products are sold at key retailers, online and offline, and through distributors around the world.\r\nAI at SharkNinjaAt SharkNinja, we're building an AI-native culture. We're not waiting for the future; we're creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what's possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn't been invented yet, you'll fit right in.\r\nAbout the roleThe Social GTM Manager sits at the center of SharkNinja's social ecosystem, ensuring our organic, influencer, paid social, affiliate, creator commerce, listening, and analytics teams operate as one integrated growth engine.\r\nThis role is equal parts strategist, operator, and connector. You will translate business priorities into coordinated social activation, ensuring product launches, retail moments, campaigns, creator programs, media investments, and commercial priorities are aligned and executed seamlessly across channels.\r\nYou are not a channel owner - you're the connective tissue. Working across Social, Media, Brand, Retail, E-Commerce, Communications, Product, and Analytics, you'll create the systems, planning processes, reporting frameworks, and operating rhythms that allow our teams to move faster, stay aligned, and maximize impact.\r\nIf you thrive on bringing order to complexity, love connecting teams around a common goal, and get energy from helping high-performing organizations operate at their best, this role is for you.\r\nWhat You'll DoOwn and maintain the global social GTM calendar across organic, influencer, paid social, affiliate, creator commerce, listening, and analytics.\r\nBuild integrated launch plans that connect social activity to product launches, retail moments, promotional events, media investments, and broader business priorities.\r\nEnsure creators, content, media, and commerce strategies are coordinated from planning through execution.\r\nPartner with category, channel, and regional leaders to identify opportunities for amplification, integration, and scale.\r\nCross-Functional OrchestrationServe as the primary liaison between Social and key business functions, including Brand, Media, Retail, E-Commerce, Communications, Product, and Analytics.\r\nDrive launch readiness across social workstreams, ensuring timelines, dependencies, approvals, and deliverables remain on track.\r\nSurface risks, gaps, and opportunities early, helping teams proactively solve problems before they impact execution.\r\nEnsure social plans are integrated into broader marketing and commercial initiatives.\r\nSocial Ecosystem ExcellenceConnect organic, influencer, paid social, affiliate, and creator commerce efforts into a cohesive full-funnel activation strategy.\r\nPartner with Media teams to ensure creator, influencer, and organic content are leveraged effectively across paid channels.\r\nSupport the development of scalable playbooks, processes, and operating models that improve performance and speed.\r\nHelp evolve Social from a collection of channels into a measurable business growth engine.\r\nReporting & Business IntelligenceOwn reporting cadences across the social ecosystem, including weekly updates, launch recaps, monthly business reviews, and executive communications.\r\nBuild and maintain dashboards, scorecards, and reporting frameworks that provide visibility into activity, performance, and business impact.\r\nTranslate social performance into clear, actionable insights for leadership and cross-functional stakeholders.\r\nStandardize reporting processes across regions, categories, and channels.\r\nProcess & OperationsBuild and document workflows, launch processes, briefing templates, approval chains, and operational playbooks.\r\nIdentify operational inefficiencies and implement scalable solutions that improve visibility, accountability, and execution quality.\r\nManage intake processes and prioritization frameworks for social support requests.\r\nContinuously improve how the social organization plans, communicates, and executes globally.\r\nAttributes & Skills (Requirements):5+ years of experience in Integrated Marketing, Social Media, Marketing Operations, GTM, Program Management, or related disciplines.#J-18808-Ljbffr","company":"Sharkninjaoperatingllc","rawCompany":"sharkninjaoperatingllc","city":"Needham","state":"MA","isRemote":false,"isActive":false,"createdAt":"2026-08-23T01:06:20.197Z","occupations":[{"code":"11-2021.00","title":"Marketing Managers","slug":"marketing-managers"},{"code":"13-1161.00","title":"Market Research Analysts and Marketing Specialists","slug":"market-research-analysts-and-marketing-specialists"},{"code":"11-2011.00","title":"Advertising and Promotions Managers","slug":"advertising-and-promotions-managers"}],"industries":[{"code":"513210","title":"Software Publishers","slug":"software-publishers"},{"code":"516210","title":"Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers","slug":"media-streaming-distribution-services-social-networks-and-other-media-networks-and-content-providers"},{"code":"541810","title":"Advertising Agencies","slug":"advertising-agencies"}],"jobPosting":{"@context":"https://schema.org","@type":"JobPosting","title":"Creator Program Manager","description":"About UsSharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja , the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company's products are sold at key retailers, online and offline, and through distributors around the world.\r\nAI at SharkNinjaAt SharkNinja, we're building an AI-native culture. We're not waiting for the future; we're creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what's possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn't been invented yet, you'll fit right in.\r\nAbout the roleThe Social GTM Manager sits at the center of SharkNinja's social ecosystem, ensuring our organic, influencer, paid social, affiliate, creator commerce, listening, and analytics teams operate as one integrated growth engine.\r\nThis role is equal parts strategist, operator, and connector. You will translate business priorities into coordinated social activation, ensuring product launches, retail moments, campaigns, creator programs, media investments, and commercial priorities are aligned and executed seamlessly across channels.\r\nYou are not a channel owner - you're the connective tissue. Working across Social, Media, Brand, Retail, E-Commerce, Communications, Product, and Analytics, you'll create the systems, planning processes, reporting frameworks, and operating rhythms that allow our teams to move faster, stay aligned, and maximize impact.\r\nIf you thrive on bringing order to complexity, love connecting teams around a common goal, and get energy from helping high-performing organizations operate at their best, this role is for you.\r\nWhat You'll DoOwn and maintain the global social GTM calendar across organic, influencer, paid social, affiliate, creator commerce, listening, and analytics.\r\nBuild integrated launch plans that connect social activity to product launches, retail moments, promotional events, media investments, and broader business priorities.\r\nEnsure creators, content, media, and commerce strategies are coordinated from planning through execution.\r\nPartner with category, channel, and regional leaders to identify opportunities for amplification, integration, and scale.\r\nCross-Functional OrchestrationServe as the primary liaison between Social and key business functions, including Brand, Media, Retail, E-Commerce, Communications, Product, and Analytics.\r\nDrive launch readiness across social workstreams, ensuring timelines, dependencies, approvals, and deliverables remain on track.\r\nSurface risks, gaps, and opportunities early, helping teams proactively solve problems before they impact execution.\r\nEnsure social plans are integrated into broader marketing and commercial initiatives.\r\nSocial Ecosystem ExcellenceConnect organic, influencer, paid social, affiliate, and creator commerce efforts into a cohesive full-funnel activation strategy.\r\nPartner with Media teams to ensure creator, influencer, and organic content are leveraged effectively across paid channels.\r\nSupport the development of scalable playbooks, processes, and operating models that improve performance and speed.\r\nHelp evolve Social from a collection of channels into a measurable business growth engine.\r\nReporting & Business IntelligenceOwn reporting cadences across the social ecosystem, including weekly updates, launch recaps, monthly business reviews, and executive communications.\r\nBuild and maintain dashboards, scorecards, and reporting frameworks that provide visibility into activity, performance, and business impact.\r\nTranslate social performance into clear, actionable insights for leadership and cross-functional stakeholders.\r\nStandardize reporting processes across regions, categories, and channels.\r\nProcess & OperationsBuild and document workflows, launch processes, briefing templates, approval chains, and operational playbooks.\r\nIdentify operational inefficiencies and implement scalable solutions that improve visibility, accountability, and execution quality.\r\nManage intake processes and prioritization frameworks for social support requests.\r\nContinuously improve how the social organization plans, communicates, and executes globally.\r\nAttributes & Skills (Requirements):5+ years of experience in Integrated Marketing, Social Media, Marketing Operations, GTM, Program Management, or related disciplines.#J-18808-Ljbffr","datePosted":"2026-08-23T01:06:20.197Z","dateModified":"2026-08-23T01:06:20.197Z","hiringOrganization":{"@type":"Organization","name":"Sharkninjaoperatingllc","sameAs":"https://jobsearcher.com"},"jobLocation":{"@type":"Place","address":{"@type":"PostalAddress","addressLocality":"Needham","addressRegion":"MA","addressCountry":"US"}},"identifier":{"@type":"PropertyValue","name":"JobSearcher","value":"0857b57a29c50f6899e703b2"},"url":"https://jobsearcher.com/jobs/0857b57a29c50f6899e703b2"}}