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Proficiency with Salesforce, Marketo, Zoom webinar, Basecamp, Outreach, Asana (or similar systems). Set campaign goals and KPIs that align with overall company objectives and build Salesforce dashboards to track them.
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Create, maintain and execute reoccurring emails using Salesforce Marketing Cloud for distribution to both tiered and un-tiered client segments. Perform ad hoc digital event and webinar support including promotion and follow-up communications.
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This job is primarily managing inbound conference speaking and sponsorship requests, Mintel-hosted webinar planning and production, promotional campaigns to accompany the event calendar, including emails, merchandise, and sales collateral.
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Ability to create and edit PowerPoint presentations and perform basic design work in Stensul and Salesforce Marketing Cloud preferred. Support sales enablement through Seismic and other Allspring internal communication channels by preparing all materials for upload and providing links to Channel Managers for distribution.
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6+ years in B2B marketing with a focus on outbound programs including but not limited to: ABM, email nurture, campaign marketing, event or field marketing, webinar programs, and community marketing.
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Administer and own the governance of marketing tools such as Salesforce Pardot, digital event/webinar platforms, Google Tag Manager, Google Analytics, CDP, and tracking URL taxonomy. Comfort analyzing and visualizing data in excel, Salesforce, and BI tools (Looker, Tableau, etc.
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Proficiency in using marketing analytics tools, such as Google Analytics, Adobe Analytics, and Salesforce Marketing Cloud. Evaluate and manage the marketing technology necessary (e.g., Marketing Cloud, Pitcher, webinar platform, Veeva Vault PromoMats and more.
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Experience using applications such as: Content Management Systems (CMS), Mailchimp (or similar application), Google Analytics, Survey Monkey, YouTube, Twitter, SharePoint, Jira, Salesforce, etc.
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Experience working with Salesforce, ABM tools and marketing automation tools (Hubspot, Pardot, Marketo) •Exceptional writing and editing skills •Very strong organizational skills, with the ability to prioritize multiple projects and communicate statuses with stakeholders •Ability to lead in cross functional team environment •Ability to think creatively and develop and apply new approaches, programs and techniques.
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We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way.
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Serve as the keeper of Salesforce (Classic and Lightning versions) managing the creation and maintenance of SFDC custom objects, record types, formula fields, page layouts, approval processes, alerts, workflow, visual flow, process builder business rules, user maintenance, sandboxes, and similar types of settings.
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Job Description - Territory Representative - Caldera Medical. Craft engaging content and assets and align with cross-functional teams (Content, Product, Sales, Design) to ensure content drives lead generation and conversion efforts across key channels including webinars, direct mail, email, digital media.
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Develop and execute multi-channel inbound demand generation campaigns including email marketing, event and webinar marketing, and paid advertising that capture, nurture, and convert high-quality leads.
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You will manage and create content such as our customer newsletter, email nurtures, in-app messaging, social, and webinar series including determining target audience for customer programs to support product releases and new offerings, customer onboarding, adoption and upsell campaigns, and advocacy programs.
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Help build and optimize a robust tech stack for our Marketing & Sales team (primarily, Hubspot, SFDC, 6Sense, OutReach, RollWorks, Zoom Webinar) HubSpot and Salesforce experience is required.
$68,000 - $102,000 a yearFull-timeExpandApply NowActive JobUpdated Today
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