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We are seeking a creative and detail-oriented Content Creator to join our Consumer Digital Marketing Team. The ideal candidate will be responsible for producing engaging and informative content for our company's social media channels.
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Create and oversee deliverables ranging from social media packages (with a focus on growth channels including TikTok, Reels and YouTube Shorts), advertising assets, newsletter graphics, playlist cover art, animated cover suites, explainer videos, motion assets for social posts, ad-mats, social banners, music visualizers, lyric videos, and Spotify canvases.
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Work with community development team on influencer marketing and opportunities to engage with fans on social media. You will collaborate with the Social Media Manager and in-house content team.
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Collaborate with the VP of Marketing and Event & Social Media Coordinator to refine and enhance brand messaging and visual identity across all communication channels. Collaborate with the VP of Marketing to maximize brand visibility and impact, including Paid Search, SEO, Display, Social Media, offline channels, media partnerships, and emerging platforms.
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Harness the power of storytelling to create and curate compelling content across diverse social media platforms with a focus on Instagram, TikTok, LinkedIn, and YouTubeMonitor and analyze social campaign performance and suggest improvementsDevelop the content and deployment schedule for email marketing.
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Design and produce a wide range of digital assets, including graphics, short-form video, and layouts for various online platforms (e.g., websites, social media, email marketing campaigns.
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Salesforce Marketing Cloud, Photoshop, After Effects, Premiere Pro, Oreamweaver, and Keynote. Produce digital design solutions for a variety of deliverables: website, product graphics, e-mail templates, social media graphics, brand campaigns, photography, and video/animation using various platforms (Adobe Software, AEM, Salesforce, etc.
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Support the activation team through creating program and yearbook layouts, point of sale designs, social media post creation, recap decks, pre-season activation guides, owned asset marketing, event invitations, and on-site signage.
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Media platforms and social media marketing, Familiarity with Adobe Creative Cloud (Photoshop, InDesign, Premiere Pro). The Assistant Director also will collaborate with the Marketing team to develop website and social media communications and vehicles that showcase the impact of life science programs and initiatives.
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Background in general fashion marketing and communications as well as interactive/digital/social media strategy. Digital/Interactive/Social Media Strategy: Work alongside the marketing director to lead the interactive strategy, overseeing the development and execution of digital, interactive, and social media marketing campaigns.
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Monitor and stay ahead of industry trends in social media marketing, appropriately applying this knowledge to Franklin Sports expanding social media strategy. Minimum of two (2) years of social media, content marketing/storytelling experience.
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Requires an in-depth working knowledge of Social Media Marketing and email marketing. Utilize HubSpot for marketing, website design/management, email design/management, contact management, and social media management.
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Collaborate with the social media manager to craft engaging visuals and stories across accounts. Proficiency in Adobe Creative Cloud (especially Photoshop, Illustrator, and InDesign), and other design and creative tools.
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Sync with the digital marketing manager on channel distribution needs and timelines. Assist the content director in shaping photography, videography, and motion graphics. Sync with the digital marketing manager on channel distribution needs and timelines.
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Plan, execute, and optimize digital marketing campaigns across various channels, such as social media, email, search engine optimization (SEO), pay-per-click (PPC), and content marketing.
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