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Expertise in Google Ads and Google Analytics (certification preferred) Oversee and assist in the execution of SEO, SEM, paid search, email marketing and paid social media efforts increasing conversions and lead generation.
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10+ years of hands-on experience in search marketing and related platforms (e.g., Google Ads, DV360, Google Analytics, SEO tools) Deep expertise in paid search (SEM), paid search shopping, and organic search (SEO) best practices.
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Mastery of Google Ads/Google Shopping and proficiency with Google Analytics. ▪ Has experience with Google Shopping campaigns and Datafeed Structures. This candidate should have 5+ years hands-on experience in an agency setting or in-house, managing paid search campaigns with monthly revenues larger than $300k.
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Proficient in Facebook Ad Manager and Insights, Google AdWords, Google Analytics, Microsoft Ads, Bing, Apple Search Ads, Mailchimp, Kentico Website Content. Plan and execute all digital marketing, including SEO/SEM, website development, marketing database, email, social media and display advertising campaigns.
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Build ReflexMDs presence in paid search shopping platforms, such as Google Shopping, by managing product feed optimization and campaign performance. Execute related technical aspects of SEM, such as tracking implementation and measurement.
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Manage and optimize paid search campaigns (Google Ads, Bing Ads) to maximize ROI and reach our target audience effectively. Manage all aspects of the SEO campaign from start to finish including managing content, writing copy, creating landing pages, optimizing URLs for keywords and using Google Analytics to monitor performance.
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Expert knowledge of Search Ads 360, Google AdWords, Microsoft Advertising (Bing), Prisma, SEM Rush. Working knowledge of media research tools (Google Analytics, Omniture, Adobe Analytics, etc.
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Proficient in Google Analytics, Google Ads, paid social advertising platforms, SEM Rush, and other relevant performance marketing technologies. We have offices in Clearwater, FL (near Tampa), Fort Lauderdale, FL, Knoxville TN, and Mission Viejo, CA (an hour outside LA), plus a few fully remote team members across the US. We are an equal opportunity employer.
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Experienced in digital marketing platforms and tools, such as Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, and Google Analytics. Strong understanding of digital marketing principles, including paid media, SEO, SEM, social media, and content marketing.
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To benchmark tor forecast trends · Provide best practices and on-going evolutions in the SEM/SEO space to team members and Media Planners to ensure training is continuous Requirements: · Bachelor’s degree in business, marketing, or advertising preferred · 6+ years of hands-on Paid Search experience, preferably within an Ad Agency · Experience with Google Ads, GDN, Google Analytics, Bing Ads, Google Tag Manager, as well as Shopping and YouTube.
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Strong understanding of digital marketing channels, including paid search, social media advertising, display advertising, and affiliate marketing (e.g., Google Ads, Facebook Ads), SEO, SEM, and CRO.
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Develop and execute a paid media strategy (Initially via Google Ads and LinkedIn) to enhance Akoya’s online presence. Proficiency with Google Analytics and Google Adwords required.
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Use Google Analytics and Google Ads to review clients' web traffic, pitch strategic campaigns and report on progress. Google Analytics & Ads Certifications.
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Familiarity with digital marketing tools and platforms including Google Analytics, GTM, W-CMS platforms, email marketing automation software, and social media ads management tools.
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Monitor and optimize paid advertising campaigns on platforms such as Google AdWords, Facebook Ads, and LinkedIn Ads to drive targeted traffic and maximize ROI. – Utilize digital marketing tools and platforms such as Google Analytics, SEO tools, social media management tools (e.g., Meta, Instagram, G4, Google Tag Manager), and email marketing platforms.
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As the job market remains highly competitive, we have seen a surge in "rage applying." This is when candidates apply to multiple jobs, often without considering whether they are truly interested in the role. Rage applying goes hand-in-hand with quiet quitting. Often, employees want to entertain the thoughts and feelings of leaving their job, but they aren't necessarily serious about leaving yet. Meanwhile, other employees engaging in this trend are actually trying to find a better role. As a recruiter, it can be hard to identify who are the real applicants in a sea full of quiet quitters, but understanding rage applying and identifying red flags will certainly help.
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In today's competitive job market, writing quality job ads is critical for attracting top talent to your organization. While networking and candidate referrals are prime real estate for finding qualified candidates, nothing beats the tried-and-true method of writing an extraordinary job ad. But while writing a great job ad is the first step, what's more important is increasing visibility. You could have the most detailed, well-written ad on the internet, but if no one sees it, then you are wasting time (and potentially money!). Employers often believe that job boards are the root of the problem, but you can learn how to increase job ad exposure by tweaking a few steps of your recruitment process.
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Building a candidate pipeline through a great internship program for local college students and recent graduates at local universities is a great and cost-effective way to attract and retain top talent. By offering meaningful and impactful work experiences, regular feedback, coaching, and mentorship, you can create a positive internship experience that will make your organization a sought-after destination for future employees. This not only benefits the organization in the short-term but also in the long-term, as you'll have a pool of well-trained and experienced candidates who may be interested in full-time employment once they graduate. Furthermore, building relationships with local universities and college students can increase brand awareness and build a positive reputation for your organization in the local community.
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