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B2B sales in a SaaS and/or Digital Marketing Services environment (i.e. Google/Facebook Ads, Social, PPC, SEO, SEM, Voice AI). across our flagship listing sites Rent.com, ApartmentGuide.com, and Rentals.com, as well as search, social, email marketing, reputation management, a virtual leasing office, and more.
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Plan and execute all digital marketing, including SEO/SEM, email, social media, website, podcast and digital advertising campaigns. Demonstrable experience managing SEO/SEM, email, social media and/or display advertising campaigns.
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Develop and execute digital marketing activities, including email marketing, social media advertising, search engine marketing (SEM), search engine optimization (SEO), and content marketing, to achieve marketing objectives and drive customer acquisition and retention.
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Oversee and assist in the execution of SEO, SEM, paid search, email marketing and paid social media efforts increasing conversions and lead generation. Set up email and landing pages and deploy campaigns through marketing automation tool.
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Plan and execute all digital marketing, including SEO/SEM, website development, marketing database, email, social media and display advertising campaigns; Design campaigns and blend the optimal mix of inbound (content development & SEO) and outbound (paid traditional & digital) marketing tactics to meet performance goals.
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Experience using digital marketing tools and platforms, such as Google Ads, Facebook Ads Manager, Google Analytics, Google Tag Manager, email marketing automation software, and SMS marketing platforms.
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Digital Strategy Creation and Implementation: Develop and execute digital lead generation and evergreen campaigns through SEO, SEM, and paid social and execute campaigns and strategy from ideation, creative strategy, targeting, and segmentation for all channel marketing.
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Lead, plan, and managed growth marketing campaigns for assigned brands that drives new customer acquisition, and customer retention, and increased brand awareness across paid social, paid search/SEM, SEO, email, product, etc.
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Have proven experience and a solid track record in managing Facebook Ads and Google Ads (must have managed big budgets). You must have a Growth Marketing background and have the right mix of analytical, creative and strategy chops in your DNA. Additionally, you must have experience with product and multiple marketing channels.
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A growth marketing superstar with 5+ years of proven experience in digital, performance marketing & product growth (experience in D2C or B2B Saas is a major plus) Have experience designing and executing an SEO and content marketing strategy (having a content marketing outreach process.
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Marketing automation experience with Hubspot and/or Salesforce. Experience working with Product, Data Science, and Performance marketing teams. Strong analytics background (including basic understanding of databases, SQL, and Python) and knowledge of marketing analytics tools such as GA4, Mixpanel.
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2+ years in a product marketing background. Able to lead marketing campaigns end-to-end, own successes and learnings, and report back on strategic growth metrics. Execute project plans and deadlines to achieve all marketing objectives on time and within established budgets.
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Solid understanding of digital marketing concepts (SEM, SEO, SMM, PPC, content marketing, email marketing, lead generation, web edits), best practice in at least one of these concepts, and knowledge in Web CMS (Content Management Systems.
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As the Sr. Marketing Specialist you will support the development and coordination of marketing programs, collateral, social media, reports, SEO/SEM, website, job ads, events and reputation management sites.
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Oversee the planning, execution, and optimization of digital marketing campaigns, including paid advertising, SEO/SEM, email marketing, content marketing, and social media.
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