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Daily search marketing responsibilities include, but are not limited to - daily performance reports, budget pacing and management, bid optimization, ad copy updates, keyword expands and negatives, data analyses with insights from google analytics and multi-touch attribution tools.
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Proven work experience (2-3 years) as a digital media specialist or equivalent+ Experience with ad servers, demand side platforms, data management platforms and analytics tools+ Expertise in building and managing Google Ads and Microsoft paid search campaigns (Google Certification preferred.
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1+ year of experience working on SEM and PPC for paid search and social ad platforms (Facebook Ads, Google Ads, etc) with experience managing campaigns from Z including creation, tracking and tagging setup, optimizing budgets, and reporting on campaign performance.
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Experience using SEO tools (e.g., SEMRush, AHRefs, Google Ads, Optmyzer, Google Search Console), LinkedIn analytics, Data Studio reporting from Google, A/B testing software, and/or chatbot plugins.
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Certifications: Hubspot (email, Inbound), Google Analytics, Google Ads, and/or project management. In-depth knowledge of digital marketing best practices (organic, paid, social email, ABM), analytics tools (GA4, GSC, HubSpot), and how to leverage a marketing technology stack.
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Leverage data analytics to uncover actionable insights, identify trends, and make informed recommendations to optimize marketing campaigns continually. At Thomas, we're revolutionizing the manufacturing industry with our cutting-edge omni-channel growth marketing strategies.
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As a Growth Marketing Strategist you will serve as the primary POC for our mid market clients to develop full funnel growth strategies with a focus on user acquisition, attribution and nurturing. Proven experience (3+ years) in a growth marketing or digital strategy role.
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Expert-level knowledge of paid search and social platforms and associated technology (Google Ads, Microsoft Ads, GA4, Apple Search Ads, Meta, Tiktok, Pinterest, X and beyond.
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Collaborate closely with the IVD commercial team, Medical marketing team and Marketing Service teams; the initial focus will be on supporting the development or enhancement of fundamental lead-driving digital marketing initiatives, to include search engine optimization (SEO),Google paid search, enhancements to the IVD webpage structure, and LinkedIn advertising.
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An ideal candidate would have general marketing experience, specifically in social media and email marketing, and would be fluent using with any or all of the following applications: Google Analytics, Google AdWords, Google Search Console, an email marketing or marketing automation platform, and Facebook Ads Manager.
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We're hiring a Growth Marketing Manager to spearhead our lead generation efforts through paid channels, focusing on Paid Search and LinkedIn Ads. In this role, you'll drive growth through data-driven experiments and technical implementation, collaborating with our Growth Team.
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3+ years of experience in Search Engine Ads (Google). - Infuse creativity into our paid search, paid social, and display ad strategies, seeking innovative ways to engage audiences and enhance campaign performance.
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In this role, you will take the lead in building and optimizing Paid Search campaigns across various platforms, including Google Ads, Capterra, LinkedIn Ads, and others as assigned.
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Who You Are: Minimum of 2-4 years of experience in Digital Media, with a focus on managing Paid Search, Paid Social, LinkedIn Ads, & Google Ads. Highly skilled in analyzing, interpreting, & summarizing data across multiple platforms & objectives, tying performance back to measurable goals.
$85,000 - $110,000 a yearFull-timeExpandUpdated Today - UpvoteDownvoteShare Job
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Advanced understanding of SEM using Google Ads, Bing Ads or other paid search engines. Advanced experience with bid management platforms (e.g. Adobe Media Optimizer, Kenshoo, Marin, DoubleClick or Search Ads 360.
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