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Extensive knowledge of online advertising media channels, including Search, Display, Social, Contextual, Email, CTV, and OTT.Expertise in Web Analytics Platforms such as Google Analytics, Adobe Analytics, etc.
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Collecting/cleaning/analyzing substantial marketing and web data using Google Analytics and BigQuery (or SQL) Familiar with/ digital data platforms and tools (i.e., Adobe Analytics, Google Tag Manager, Salesforce.
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Associate Director of Analytics (fully remote option available) Position Overview: We are seeking an accomplished Associate Director of Analytics working across omnichannel media (Search, Display, Social, Contextual, Email, CTV and OTT) to spearhead our team of Analysts in crafting and executing data-driven, digital marketing strategies.
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Proficiency in Performance Marketing with expertise in Paid Search, Paid Social, and Programmatic advertising. Familiarity with Tableau for data visualization. Independently and collaboratively assess client media programs, interpreting marketing data and analyzing impact on KPIs and ROI. Deliver insightful analyses and actionable recommendations through various mediums, including dashboards, deep dive analyses, and engaging visualizations.
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Strongly preferred to have experience in analyzing paid digital marketing efforts including knowledge of digital advertising (e.g. Google AdWords, DoubleClick Campaign Manager, DoubleClick Search, etc.
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Our focus is on positions in Account Management/Client Services (digital/traditional) as well as Media (digital/traditional), Search Marketing (PPC/SEO), Programmatic, Paid and Earned Social Media and Big Data/Analytics.
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Experience in the digital marketing industry (including but not limited to marketing analytics, social media marketing, digital marketing, digital communications, search engine optimization, data visualization, and public relations.
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You have 2+ years of media buying experience (preferably in a digital agency) and are savvy with the tools of the trade (Facebook Ads Manager, Facebook Business Manager, YouTube, Google Search, Google Display Network, Google Analytics.
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Daily and Weekly reporting and analysis of trend data from Google Analytics, Google Ads, Bing Ads and Facebook Ads among other platforms. Manage campaign strategy and execution for paid search and paid social platforms, including Google Ads, Microsoft Ads and Facebook Ads for lead generation and/or e-commerce clients.
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Working across omnichannel media (Search, Display, Social, Contextual, Email, CTV and OTT) to spearhead our team of Analysts in crafting and executing data-driven, digital marketing strategies.
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Prior hands-on experience with various marketing and analytics tools in the Martech stack, including: Salesforce, Marketo, Wordpress, Google Search Console and Analytics, advertising platforms, data providers, intent platforms, content marketing tools, and Excel spreadsheets.
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Extensive experience implementing Data Warehouse (Star / Snow flake schemas) using SQL Server or equivalent, Big Data – HDFS, Elastic Search, ETL process development using IBM Infosphere or equivalent, Reusable FrameworksExperience with event-driven architecture and messaging frameworks (Pub/Sub, Kafka, RabbitMQ, etc.
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Associate Director, Programmatic MediaChicago, ILAssociate Director of Analytics (fully remote option available)Miami, FLAssociate Director of Analytics (fully remote option available)Austin, TXLogin.
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We are an integrated consultancy, offering strategic communications, data analytics & insights, government relations, digital strategy, creative content, and advertising services. Tactical understanding of Google Analytics, Google Tag Manager, UTM Codes and the relationship between digital advertising and website analytics.
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Implement and manage consistent tracking of events in Google Tag Manager, Google Analytics, Google Ads, Facebook Ads, Hubspot, Fullstory, etc. Experience with Google Ad Manager, Microsoft Ad Manager, Facebook Ad Manager, Capterra, G2 Crowd, and similar paid search, paid social, and paid listing platforms.
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