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Provide Ironwood commercial team with advice on issues relating to the commercialization of apraglutide, including claim development and marketing strategy, market research, state licensing, global market access and healthcare economics initiatives.
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Works directly with the director of training to develop the learning & development strategy for the sales & marketing function. And by collaborating with Product Marketing, Customer Marketing and Marketing Operations they will guide the development of relevant culinary-based content and training materials.
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As the research analyst, you are responsible creating a continuous flow of valuable buyer and customer research insights to inform our product strategy, sales tactics, marketing messages and customer success team.
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Serves as an active member of production leadership team in support of BioPlex 2200, EIA, and IFA product lines at Seattle Operations. As one of the top five life science companies, we are a global leader in developing, manufacturing, and marketing a broad range of high-quality research and clinical diagnostic products.
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Deliverables will include the development and deployment of: Product Strategy Roadmap (PSR), Life-cycle Portfolio Prioritization, Product Performance Management, Issue Management, Collaborator Management, etc.
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Medical Governance compliance to GSK Code, PHAP Code, and other relevant guidelines Medical Marketing Matters i.e., EE development, Product Strategy, Medical Information, Publications, Product Training Implementation of Scientific Engagement activities.
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Develop communication tactics for prioritized portfolio/product activities in alignment with the content strategy and personas. Support end-to-end content plan development and execution focused on demand generation including communications, messaging and creative aligned to global marketing campaign.
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Understanding and experience with marketing strategy, marketing program execution, price strategy, budgeting, and strategic planning. Normally requires a college degree in agriculture, preferably Animal Science, marketing, or other business related discipline and at least 4 years sales/marketing experience to demonstrate the ability to generate profitable sales.
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You will contribute to Merkle product and business strategy. Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices.
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Participate in data mining for marketing insights and implementation of predictive analytics and member next best action decisioning to meet product, revenue, and member engagement goals.
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Partners with Product Development leadership in the development of strategic direction and management of a specific product line, including product strategy and business plans.
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Reporting to the Senior Director of Growth Marketing and partnering closely with Marketing Analytics, Website & Content, Product Marketing, Product / Dev, Business Operations, Risk, Finance, and Sales, this person will own strategy development, execution, and optimization of all paid digital media channels to beat our Customer Growth, Revenue, ROI and Profitability targets.
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They will work with MABU leadership, Platform, Sales Enablement, Product Marketing, and MABU vertical and channel leads to support the delivery of cutting-edge semiconductor market research.
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Collaborate with the team to plan development strategy end to end, from architecture to analytics, to technical stack and marketing automation. background in product development, software engineering, user experience design, or research & analytics is a plus.
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Require leadership of a team of people delivering regular performance management reports and facilitation of meetings with cross-functional teams to include product marketing, product strategy, retail, demand generation, and market insights.
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