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Key Responsibilities: Campaign Strategy: Tailor email marketing strategies to celebrate the artistry of hair extensions, identifying and captivating our diverse audience with precision and creativity.
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The Experience You’ll Bring: A degree in marketing, advertising, graphic design or related field 7+ years’ experience in marketing or related field Experience with Marketing Cloud and/or Hubspot Experience managing Google Ads Proven experience with all social media platforms Creative thinker with strong analytical abilities to gauge market trends and campaign effectiveness Experience with Adobe Creative Suite and basic templated design is a plus.
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Support SEM planning, strategy and optimization, and work closely with Digital Brand Director to implement campaign modifications to maximize exposure and revenue opportunities. The marketing plan includes digital marketing, email marketing, advertising, promotions, brand partnerships, activations, and social media initiatives which support AKA’s business objectives.
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Strong knowledge and direct experience with marketing automation tools (preferably Marketo) with demonstrated ability to execute and manage the entire scope of large-scale integrated marketing campaigns, drip campaigns, A/B tests, email nurtures, landing page development and optimization, and reporting campaign metrics.
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Enthusiasm for data-driven marketing and demonstrated ability to report and make decisions based on web analytics, ad performance, and email performance data. What will make you successful:· 5+ years of proven multi-channel B2B Marketing Program Management experience within enterprise software/SaaS.· Bachelor's degree in Marketing, Business, Communications or comparable education/experience.
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Campaign Management: Plan and manage marketing campaigns supporting Ironmark services via account-based marketing (ABM), webinars, search engine optimization (SEO), email, social media, digital advertising, print, and other channels to drive leads and sales pipeline.
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The Online Marketing Manager is responsible for the regular engagement of Customers through eCommerce channels, focusing on conversion-driven marketing including, but not limited to, Search Engine Optimization (SEO), Search Engine Marketing (SEM), and email marketing.
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Collaborate with product marketing, creative services, web, and marketing operations to translate messaging into campaign assets such as landing pages, display banners, email templates, etc.
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Be accountable for and drive performance marketing results by developing and executing comprehensive performance marketing strategies to drive customer acquisition, engagement, and revenue growth including leading the planning, implementation, and optimization of digital marketing campaigns across various channels, including but not limited to search engine marketing (SEM), display advertising, social media advertising, email marketing, mobile, influencer marketing and affiliate marketing.
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Evaluate, select and manage outside vendors that contribute to demand creation programs including direct marketing agencies, search engine optimization (SEO) experts, designers, copywriters, email providers and list brokers.
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As a Digital Campaign Manager, you will be responsible for managing the successful implementation of campaign activities for several assigned markets. This role is focused on post sales fulfillment, working with a variety of teams to gather assets and launch campaigns across a wide range of platforms including display, email, social media, SEM, SEO and more.
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The Digital Marketing Specialist will assist Bob Mills Furniture in all areas of online marketing including but not limited to: developing and launching marketing digital and email campaigns; recommending and buying digital ad placement for social media, Google AdWords and other paid channels; monitoring and engaging customers on social media platforms; optimizing and creating website strategies based on search engine optimization(SEO), search engine marketing (SEM) activities and reporting.
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10+ years of experience in marketing and/or digital strategy roles with an emphasis on demand marketing (demand/lead generation, campaign design, measurement/optimization). Familiarity with digital marketing and acquisition touchpoints, including SEO, SEM, paid search, content marketing, email, and social media marketing and their roles in driving behavior.
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Develop and manage SMS marketing strategies through Twilio Studio, ensuring personalized and timely communication, Create visually appealing email templates that align with our brand and engage our target audience Segment email and SMA list based on behavior, loan interests and cutomer journey stages Analyze campaign performance and adjust strategies based on insights to improve engagement and conversions.
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Has the fungibility to flex across being a marketer / practitioner and transformation thought leader Monitors and analyzes marketing campaign performance, offering actionable insights for optimization.
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email optimization campaign jobs
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