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Within the Go-To-Market ("GTM") Services Media Center of Excellence, the Associate Director, Consumer & Professional Media, will use deep knowledge of the media industry, manage Direct to Consumer ("DTC") & Healthcare and/or Veterinary Professional ("HCP") Media Strategy, responsible for Planning and Activation.
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Com, DTC channels, and on core social platforms like TikTok, Meta, Instagram and emerging channels. Spearhead all social media and influencer marketing initiatives to create and implement a comprehensive social media strategy across all social channels across the company portfolio.
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At Octo, we specialize in providing agile software engineering, user experience design, cloud services, and digital strategy services that address government's most pressing missions. Senior Salesforce Technical Program Manager , you will support the Digital Transformation Center (DTC) Integrations CoE Team within the Department of Veterans Affairs Office of Information and Technology (OIT.
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The Digital Transformation Center (DTC) supports Veterans Affairs (VA) with onboarding and maintaining enterprise SaaS and PaaS solutions used to support the mission of serving our Veterans and their associated stakeholders.
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Reporting to the Senior Global Brand Manager, the Global Social Media Manager /Associate Manager will lead social media and content strategy development for Masimo Consumer’s highest growth category – consumer health.
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Contribute DTC and HCP omni-channel engagement recommendations based upon customer insights and brand strategy. Serves as a dedicated point-of-contact for a brand, their digital and media agencies, ensuring seamless execution of omni-channel campaigns/tactics aligned to the brand strategy.
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Develop a sustainable marketing strategy for DTC, focusing on long-lasting customer acquisition. Formulate a content strategy addressing our core customers' needs. Create a marketing calendar to maximize strategy returns while continually enhancing our brand image.
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As a Paid Social Media Buyer specializing in Direct-to-Consumer (DTC) sales, you'll spearhead the execution of paid social strategies across various platforms, ensuring optimal campaign performance and driving new customer acquisition.
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Experience leading an eComm team at a DTC Retail, CPG, or similar company. Momentous is looking for a Director of eCommerce and Digital Strategy, which will report to the Head of eCommerce and Digital Marketing.
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Serves as a dedicated point-of-contact for a brand and their digital and media agencies, ensuring seamless execution of omni-channel campaigns and tactics aligned to the brand strategy. Candidates for this position should have experience in pharmaceutical DTC and HCP digital marketing, Agency management, Brand partnershipsand MLR approval processes.
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Curate and implement a social media strategy that aligns with the brand’s voice and business goals across all platforms (e.g., Facebook, Instagram, Twitter, TikTok). Minimum of 5 years of experience in a DTC marketing role with proven results in email marketing, social media, paid media, and web merchandising.
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The WBD PCI program is inclusive of different types of environments collecting payments such as ecommerce systems including retail, ticketing, DTC Subscriptions, PPV Sports, donations & partner payments, mobile in app purchases, and vendor invoicing, and physical locations such as call centers, museums, retail physical stores, physical tours, pop up shops, and virtual reality experiences.
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Responsible for managing brands needs for DTC & HCP Media Strategy, Planning and Activation (serving as primary liaison between Brands and the Agency) focused on driving topline growth in BI’s brands via strategic DTC & HCP media investments.
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Oversight of the creative vision and strategy of the Brand website with current DTC heads, proposing new strategy and creative to the SVP to showcase the truest Brand representation on digital, and prioritizing the growth, improvement, and fostering of relationships with DTC shoppers.
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This role will be responsible for developing and executing a multi-channel DTC marketing strategy focused on driving smart and measurable growth across the PDP product portfolio. The Segment Marketing Senior Manager will oversee direct-to-consumer (DTC) marketing for the Cigna Medicare Part D (PDP) business, reporting to the VP of Marketing.
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