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Support the paid marketing team with the execution of digital ad buys with a focus on these specific channels: Paid Search (Google Ads), Paid Social (Meta, TikTok) and Affiliate and Influencer marketing —with the primary goal being new customer growth and revenue.
$58,000 - $84,000 a yearFull-timeExpandApply NowActive JobUpdated Today - UpvoteDownvoteShare Job
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In-depth knowledge of digital marketing best practices (organic, paid, social email, ABM), analytics tools (GA4, GSC, HubSpot), and how to leverage a marketing technology stack.
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Proven experience (3+ years) in a growth marketing or digital strategy role. Leverage data analytics to uncover actionable insights, identify trends, and make informed recommendations to optimize marketing campaigns continually.
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7+ years' experience hands-on implementing or managing daily operations of consumer data, digital marketing, digital analytics, ab testing, personalization, and/or BI solutions (for example Google Analytics (Universal Analytics and GA4), Tealium (IQ and AudienceStream CDP), ActionIQ/MetaRouter, Adobe Target/Analytics/Experience Platform/Launch, Google Marketing Platform, Rudderstack, Optimizely, Sitecore, Marketo/Salesforce Marketing Cloud/Eloqua, Microsoft CDP/PowerBI, Tableau.
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At Thomas, we're revolutionizing the manufacturing industry with our cutting-edge omni-channel growth marketing strategies. As a Growth Marketing Strategist you will serve as the primary POC for our mid market clients to develop full funnel growth strategies with a focus on user acquisition, attribution and nurturing.
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Experience using SEO tools (e.g., SEMRush, AHRefs, Google Ads, Optmyzer, Google Search Console), LinkedIn analytics, Data Studio reporting from Google, A/B testing software, and/or chatbot plugins.
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Develop, present, and implement holistic growth marketing strategies that align with client goals, covering aspects like user acquisition, conversion, and revenue growth. Experience using marketing automation platform tools (e.g., HubSpot, Pardot, etc.
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Experience working with a CRM (Salesforce/Dynamics 365 CE), Marketing Automation (Pardot, D365 CE, HubSpot, or similar), CMS (Webflow, Wordpress, or similar), SSM (Sprout, Hootsuite, or similar), Google Analytics, and project management tools (ClickUp, MS Project, Teamwork.
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3+ plus years of digital data analytics experienceExperience and familiarity with various Marketing Technology (MarTech) tools such as Adobe Analytics, Fullstory, Qualtrics, and Microsoft Power BI.Strong understanding of web analytics tools and methodologies to track and analyze user behavior, website performance, and conversion metrics.
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Understanding of TV media buying and planning processes, including the selection of optimal time slots and channels, and ability to integrate TV analytics with digital and other marketing channels to provide a holistic view of advertising effectiveness.
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Set objectives and KPIs for — as, at the beginning, detailed strategies for — all marketing efforts, including, but not necessarily limited to, brand and brand identity, web properties, content marketing, influencer marketing, community initiatives, social media, public relations, SEO/SEM, partnerships, paid advertising, referral, programs, airdrops, market and user research, and marketing-related analytics.
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Star Tribune is looking for an Associate Digital Media buyer to help with the development, execution, optimization, and analysis of complete digital marketing campaigns for our clients.
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Strong understanding of Omni-Channel, e-commerce platforms, digital marketing channels, and analytics tools relevant to the DTC space. Digital Marketing and Customer Acquisition: Lead the development and execution of digital marketing campaigns across various channels, including search engine marketing (SEM), search engine optimization (SEO), social media, email marketing, and affiliate marketing, to drive customer acquisition, brand awareness, and customer loyalty.
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Measure our paid marketing using platform-specific dashboards, Google Analytics, Google Ads, Meta, HubSpot, Domo and Amplitude. As a core driver of our growth engine the Senior Digital Marketing Manager will report to the Senior Director of Growth Marketing.
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Takes charge of digital marketing efforts for the assigned businesses, including SEO/SEM, social media marketing, display advertising, affiliate marketing, and any other relevant digital tactics.
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