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Recruit, mentor, and manage a team of web platform, content strategy, UX design, software development, architecture, DevOps, analytics, accessibility, and cloud applications professionals, fostering a culture of innovation and collaboration.
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With one direct report (digital engagement and communications manager) and support from external agencies and vendors, the Director of Communications and Engagement has oversight of MRA’s branding, storytelling, email marketing, public relations, media partnerships, publications, creative design, multimedia and video, websites, social media, media relations and issues management and all other external communications.
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Serve as the strategic lead for the launch of MRA’s investment in a website refresh including content strategy and development, site architecture and search engine optimization. Experience working with design for both print and web, including basic competencies in html, search engine optimization, and design with various programs for both print and web.
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VF is committed to digital accessibility, and to conforming to the Web Content Accessibility Guidelines (WCAG) 2.1, Level AA and complying with the ADA and AODA Standards for Accessible Design, and other applicable regulations.
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This role primarily focuses on executing and analyzing digital media campaigns with an emphasis in paid search and including but not limited to: display, remarketing, SEO, web analytics, content strategy, and merchandising.
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Our premiere Platform is the digital foundation of all Fox brands and their Web/Mobile/OTT properties. Fox CorporationUnder the FOX banner, we produce and distribute content through some of the world’s leading and most valued brands, including: FOX News Media, FOX Sports, FOX Entertainment, FOX Television Stations and Tubi Media Group.
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Craft engaging audience-specific content, including case studies, solution briefs, web content, presentations, data sheets, whitepapers and sales playbooks that can be utilized globally.
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Using scripting or authoring languages, management tools, content creation tools, applications, and digital media. Editing, writing, or designing Website content, and directing team members who produce content.
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In-depth technical knowledge of various web/digital technologies (HTML, CSS), content management systems, and production methods required. Bachelor’s degree or equivalent experience in web design, graphic design, or digital design required.
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Current experience in and knowledge of all digital and social media, SEO, WordPress, and web content management systems. At Babcox Media, we've invested heavily in our digital content strategy—from producing content with a digital-first focus to growing a video department with studio and editing resources.
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About Us VF Corporation outfits consumers around the world with its diverse portfolio of iconic lifestyle brands, including Vans, The North Face, Timberland, and Dickies. We extend our reach through support of non-profit organizations, establishing programs that connect participants with close-to-home recreation opportunities, and creating a connection with young leaders, inspiring them to explore and conserve.
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Lead the development and distribution of marketing collateral and sales enablement tools including print and digital advertising, product packaging and literature, web content, brochures.
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Knowledge of digital marketing concepts (e.g., content strategy, email marketing, SEO, PPC, social media). Utilize front-end web development (HTML, CSS, JavaScript) and back-end web development (WordPress, PHP, MySQL) skills to support and complete projects.
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Ideal candidate will have experience with: Shopify platform Web Analytics Solutions (e.g., Google Analytics) Project Management Tools (e.g., Monday) Content Management Solution (e.g., Sanity) UX Design Collaboration tools (e.g. Figma) Microsoft Office tools (Excel, PowerPoint.
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This position will work strategically with the marketing team to implement a lead generation-focused communications strategy and content plan, including blogging, sponsored content, web content, digital ad messaging, and direct mail campaigns to increase lead generation, account engagement and deal closures with our corporate and multi-brand teams.
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