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Required Skill/ability 3: Demonstrated ability in creating and managing websites, strategic content development for social media channels, and other forms of stakeholder communication, development, and marketing collateral.
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The product marketing team works on creating compelling positioning and marketing content to support product launches and campaigns that will help customers do more with generative AI. We all have a bias for action for developing awesome marketing assets (e.g., website, videos, success stories, blogs, presentations, print collateral, sales enablement tools, etc.
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Assists Media Manager with brand content strategies (TikTok) Assist Senior Manager, Influencer Marketing with administrative responsibilities including payment processing, contracts and invoice tracking Curate and manage invites for influencer and PR events, maintain rsvp lists, track attendance at events and prepare talent reports post event.
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Updating company’s internal marketing website for content regarding available or suggested marketing collateral (event and promotional items) for onsite team. Prepares and distributes marketing collateral to onsite teams in a timely manner in advance of special events, promotions, etc.
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Support BD Manager and above in developing and maintaining print collateral suite and electronic content in collaboration with brand marketing team on messaging, design, and visual storytelling.
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Lead development and implementation efforts and cross-functional teams to develop and execute detailed project plans, workflows, marketing collateral content, and reporting specifications to support integrated and value-based care and population health goals.
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Content Creation: Create engaging marketing collateral, including sales enablement materials, website content, whitepapers, case studies, and presentations to support product launches and ongoing marketing efforts.
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Lead new product development efforts and cross-functional teams to develop and execute detailed project plans, outline workflows, sales and marketing collateral content, staffing models and product pricing, and client reporting specifications.
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Oversee the creation of marketing collateral, sales enablement materials, customer case studies, and other content to support demand generation, lead nurturing, and sales conversion efforts.
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Own and guide the strategic, creative expression of 5 Alarm’s Brand Identity, Voice and Messaging across all marketing touch-points and interactive experiences from digital and social media to paid advertising, audience acquisition and retention strategy, email marketing/newsletter development, CRM/SEO, website design and management, partnership programming, new business pitching/proposals, original content/video production, insights and analytics etc.
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The Vice President of Product Marketing will lead product marketing efforts and be responsible for all aspects of the function: go-to-market strategy, positioning, messaging, competitive intelligence, pricing and packaging, product launches, and sales collateral.
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Craft compelling copy to celebrate product offerings and new features, contributing to sales and marketing materials (across marketing campaigns, collateral, web content, and sales tools.
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Work in close collaboration with, and report directly to, the Head of Marketing. Campaign Management: Plan and execute marketing campaigns across various channels to drive product awareness, demand generation, and customer acquisition.
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Oversee and manage AV's brand and creative content, including collateral, video- and audio-based content, infographics and data visualization, and visual storytelling. The Creative Director works closely with leaders across the organization to understand reputation, brand, public policy, and advocacy goals, and build effective visually focused strategies and content to educate and engage stakeholders in those goals.
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SANS Institute is looking to hire a field marketing manager to be responsible for the demand generation plan for the enterprise market through a number of marketing channels including but not limited to: field marketing events, sales collateral, account-based efforts, prospect targeting, and more.
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