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4 – 6 years direct experience working in one or more of the following industries US wireless (e.g., carrier, OEM, software provider, infrastructure provider, consulting or research firm), consumer electronics or technology, consumer/packaged goods.
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Reynolds Consumer Products is an Equal Opportunity Employer EEO AA M/F/Vet/Disability. Reynolds Consumer Products and Drive Your Career across a world of opportunities! Join Reynolds Consumer Products and.
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At least 3 years’ experience in Consumer/Customer Research and managing Market data databases (e.g., Nielsen, Kantar, IRI, Close Up, IQVIA, etc.) Lead the plan for Consumer/Customer & Shopper research, oversee understanding and creation of Consumer/Customer & Shopper insights, and provide recommendations to develop and grow the business.
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MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty.
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Collaborates with Brand Management, Consumer Insights and Research & Development to keep up to date on all research, market dynamics, customer, trends, shopper, insights to inform strategic innovation.
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2+ years of experience in a consumer insights/market research role. Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer’s, Oster, NUK, Spontex and Campingaz.
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Manage continuous, ad hoc research (Shopper & local Consumer/Customer) and insight budgets. Experience managing Research within Consumer Goods businesses. Deliver consumer insight research requirements for delegated brands.
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Marketing solutions, market research, big data, data mining, brand tracking, brand marketing, data-driven decision-making, consumer marketing, consumer insights, consumer research, polling, corporate activism, research services, market segmentation, public opinion, digital marketing, consumer intelligence, and consumer trends.
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Spearhead new investment analyses, including scenario and returns modeling, deal structuring, financial and operational due diligence, market research, competitive benchmarking, and material preparation.
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Fully conversant with all major desktop research tools and qualitative research techniques. Enthusiastic consumer of, and curiosity about, pop culture and the ever-changing media landscape.
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Experience with both qualitative and quantitative consumer research methodologies. Competencies/Requirements: To excel in this role, you should possess the following competencies and meet the requirements: Strong analytical skills with technical knowledge of main syndicated data platforms and key consumer research methodologies.
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Partner with consumer insights to determine the appropriate consumer research needed to support business strategies and deliver winning propositions to market. Deep experience gleaning consumer insights and leveraging analytics of primary and secondary research, emerging trends, POS results and competitor/category actions to drive leadership brand sales.
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A new team member would be part of the US Sector Corporate Credit Research team, assisting in covering the TMT and Consumer Retail sectors. Credit research experience or TMT industry knowledge a plus.
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The Director Brand Management position is a critical leadership role at Newell Unit with P&L responsibility for Writing Division and leadership of the marketing function including marketing strategies, annual plans, consumer insights driven innovation, brand communications, go-to-market activation, media, brand equity, and design for omnichannel.
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Ms. Hand joined the Bureau in 2012 and has over 20 years of experience, having worked in consumer advocacy, community and economic development and on Capitol Hill. She received her B.A. from St. Peter’s College and holds a JD from the American University’s Washington College of Law, and M.A. from Cambridge University, U.K.
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