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7 years of relevant experience, including insights/research experience from a market research agency, consulting firm, CPG or apparel company, or with a syndicated shopper insights provider.
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7+ years of progressively increasing responsibility in roles that cover at least 2 of the following functions: Shopper Insights, Category Management, Retail Buyer, Market Research, Marketing, or a customer facing experience role within the consumer-packaged goods or retailer industry.
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We are looking for a talented consumer insights researcher that has a passion working with data to find the insights needed to drive strategic decision making. Prepare and present research studies to regional and global marketing colleagues conveying key insights and jobs to be done.
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Experience with range of qualitative and quantitative research methodologies; concept testing, advertising, vis-id/packaging, positioning, consumer segmentation/demand spaces etc. Director, Insights and Analytics - US Market Development and Commercialization (MDC.
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6+ years of work experience related to market intelligence, publications, consumer and/or industry research (ideally with key partners and customers in the payments, FinTech, crypto and financial services industry.
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This position will report to the Consumer Insights & Business Analytics Director, with key responsibilities to build a learning agenda for strategic initiatives in collaboration with the marketing & R&D teams.
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Partners with a product research organization to develop and recommend the scope and methodology of consumer and product research including qualitative consumer research, consumer claims tests, and, when required, clinical testing.
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5-7 years equivalent business experience in consulting, consumer insights, competitive intelligence, marketing research preferred. Familiarity and comfort with traditional market and consumer research sources (Nielsen, NPD, GNPD, Ipsos, Euromonitor, Mintel, etc.
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Collaborates with Brand Management, Consumer Insights and Research & Development to keep up to date on all research, market dynamics, customer, trends, shopper, insights to inform strategic innovation.
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As an Associate Director of Research and Insights, you will work across the TCCC portfolio, inspiring the strategies and approaches that move the Coca-Cola business into the next realm of marketing excellence and consumer experience.
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Fluent in interpreting shopper and category insights research and a strong understanding of syndicated data (IRI or Nielsen) and panel data (e.g. Numerator) Minimum of (2) years in CPG industry – customer analytics, customer insights, category management and/or shopper insights for consumer or relevant business experience is required.
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Works cross-functionally and vertically across the customer's organization: Senior Mgmt., Buyer/category team, marketing team, e-commerce team, digital team, supply chain / operations, consumer research/insights, IT.
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Advanced knowledge of UX research methods (quantitative and qualitative) and the ability to guide teams to apply research findings/insights within the product development. Solid understanding of how to create, measure and refine consumer experience strategy based on user research, human factors, customer feedback and market data.
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The site manager will work closely with teams throughout Xbox to understand and define objectives, then translate that to web marketing strategies, drive global go-to-market execution, measure and report out on success and insights, in addition to developing experimentation and optimization plans to improve SEO and web customer journeys across the full lifecycle.
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Conduct qualitative consumer research (from creating moderator guides to moderating, assimilating results, and reporting) IFF PX NA Flavors is looking for a Product Experience Researcher II for the site in South Brunswick, NJ. Are you passionate about sensory, descriptive testing, and consumer insights and how they can impact product design, development, and create optimal products people love.
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