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Our Digital Marketing Manager's charter will be composed of: Email Marketing Strategy & Optimization: Develop and implement a comprehensive email marketing strategy covering onboarding, engagement, and retention campaigns.
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Use audience, channel, and performance data to inform conception and creation of digital content calendars, channel strategies, and a suite of on-brand marketing content aligned to channel strategy and buyer stage, including web copy & landing pages, web articles, blogs, e-mails, advertising, case studies, social/sharables, tip sheets, infographics, multimedia scripts, as well as reports and other longer form lead gen magnets.
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INTERNAL: Trade Marketing, Commercial Strategy, PR / Digital, Internal Sales , Distillery Team, Finance, Operations / Customer Service & Consumer Insights. Develop and execute the Marketing strategy and plan for the #1 tequila prepared cocktails portfolio in the US market, Jose Cuervo RTS and RTD cocktails, to drive profitable and sustainable growth.
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Expert understanding of omnichannel sales approach, including overall sales strategies, leveraging pricing and marketing opportunities, brand strategy, and channel conflict resolution.
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Our services include: brand strategy, data-driven marketing, advertising, digital (web, social media, mobile) communications, public and media relations, corporate communications, crisis communications, business development, nonprofit fund development, videography and graphic design.
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Works cross-functionally with Brand Marketing to ensure alignment of strategy. Works cross-functionally with Market Access, Brand Marketing, NPC, Medical, Market Research, HEOR and other members of the organization to ensure seamless alignment.
$151,800 - $220,050 a yearFull-timeExpandApply NowActive JobUpdated 1 month ago - UpvoteDownvoteShare Job
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Develop and brief partnership strategy, content strategy, influencer strategy and sponsorship strategy in service of brand building (brand partnerships, media partnerships, event sponsorships, content.
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1-2 years of internship or employment at a brand, creative agency, record label, streaming service, radio station, or university. Supporting the co-branded music content strategy by assisting in crafting the soundtracks to our brands; sourcing music and reviewing vendor submitted playlists, with a focus on discovery and trend.
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Work closely with CEO and Creative Designer on brand concepts and brand positioning in the Company's dispensary space, as well as the placement and distribution of marketing materials to customers.
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Working closely with cross functional partners, you will support events including The Challenge, any brand activations and partnerships, and any Home Office and Corporate services. A developing eye and ear for reviewing talent and music in the brand lens.
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Reporting to the Digital Strategy Lead, you'll be responsible for developing and executing data-driven digital marketing strategies to increase brand visibility, drive traffic, and ultimately, boost sales and customer LTV. If you enjoy diving into data and finding new opportunities to improve digital sales performance, this is the perfect opportunity for you to make an impact at our organization.
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The Global Marketing Communications Specialist will build and execute a calendar of activities (including, but not limited to integrated campaigns, webinars, content development, landing page development) that aligns to the overarching marketing communications strategy for the Kollmorgen portfolio.
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Deep knowledge and experience with multi-channel marketing and channel roles in brand marketing. ·Collaborate with media agency to develop quarterly media plans, determine appropriate media mix and role of channel, and present recommendations to the brand marketing leads.
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Minimum of 5 years of experience in areas such as recruitment marketing, employer branding, brand marketing, or talent branding, with at least 2 years in a leadership or managerial role.
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As a key member of our Upscale Management team, you will develop a holistic long-term vision and strategy for our Select Service upscale brands (Radisson RED & Cambria) and be responsible for the brands performance across all key brands, marketing, and consumer metrics.
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