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Assist the sales team with lead generation, prospecting, and nurturing activities Implement marketing campaigns across various channels, including digital marketing, social media, email marketing, and content marketing Provide guidance and support to sales representatives on maintaining brand standards in their communications with clients and prospects Monitor marketing performance, analyze data, and optimize campaigns to drive lead generation and brand awareness.
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Partner effectively with Product Management and Marketing & Communications teams to lead successful product marketing communications around test and launch phases and clearly communicate value propositions of new products to go-to-market and brand teams.
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The Digital Marketing Specialist has a proven track-record in leading, developing and executing digital marketing strategies to grow market share, and strengthen the Ballad Health brand. Work with the Director, Digital Strategy and Development and AVP Marketing and Communications to execute and optimize lead-generation and lead-nurturing campaigns.
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Amplifying the firms internal communications group and working closely with other vertical teams including Public Relations, Editorial Services, Digital Media, and Creative Services, as well as other departments such as Business Development, Human Capital & Talent Management, Well-Being & Benefits, Technology, and Accounting & Finance, among others.
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The Global Director of Internal Communications is an integral part of Latham’s Brand & Communications team. Demonstrate knowledge of core internal communications, change management and employee engagement strategies.
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This will include a focus on media relations, content development, media planning, social media management and other initiatives to grow their brand awareness. The Director of Media Relations and Communications position will be an integral member of the leadership team, managing the development and implementation of the organization's overall communications and brand strategy.
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Produces marketing collateral complying to brand standards with the assistance of the Marketing Communications Manager. · Attend weekly Revenue Management meetings to keep abreast of the resort’s financial needs, across all revenue generating areas to include but not limited to: Rooms, Food and Beverage and Spa revenues.
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Main discipline expertise: market research & insights, brand strategy, multichannel marketing (MCM), digital marketing, customer relationship management (CRM), relationship marketing (RM), customer segmentation, content marketing, marketing & sales automation, digital media, social media, search (SEO/SEM), event/experiential marketing, marketing analytics.
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Specific responsibilities include overseeing sales efforts and for overall positioning of hotel, brand communications. Work with Area Revenue Management, Corporate Sales, Marketing and Business Development, Marketing and Revenue support to ensure Rate & Occupancy goals are met.
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Lead and inspire the development of breakthrough brand communications. 10+ years of relevant work experience in a global brand marketing, innovation development or product management capacity for beauty or consumer packaged goods.
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Guided by the Global Marketing lead’s portfolio strategy, drive the strategic directional outline by brand, seasonal brand development, line plan architecture, profit and loss management, assets development, content and digital programs managed within agreed milestone calendar and budget.
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Development and deployment of world-class content and marketing communications to support the growth of the Pentair Pool business, specifically the Consumables and Cleaners product categories, with direct accountability for campaign and product launch content strategy, development, management, and execution.
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Our brand management program facilitates stakeholder engagement, data collection and analysis, policy recommendations based on the data collected, and provides targeted communications about trademarks and the trademark system.
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This position will work strategically with the marketing team to implement a lead generation-focused communications strategy and content plan, including blogging, sponsored content, web content, digital ad messaging, and direct mail campaigns to increase lead generation, account engagement and deal closures with our corporate and multi-brand teams.
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Minimum of 10 years of experience in brand management, ideally in B2B SaaS or tech industries. Direct and manage a comprehensive communications strategy, including public relations, influencer programs, and social media management.
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