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Proficiency pulling and interpreting data from standard digital marketing platforms (Google Analytics, Google Ads, Facebook Business Manager, DoubleClick Campaign Manager, The Trade Desk, client databases, etc.
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Proven experience in digital marketing, campaign management and Search Engine Optimization (SEO). Oversee the career site, job boards, Google ads and other digital and non-digital channels.
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Paid Digital Campaign Management: execute and optimize digital marketing campaigns across platforms including but not limited to - Google Ads, Meta, TikTok, Amazon DSP & rich media, Influencers & UGC.
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Hands-on knowledge working directly in platforms such as DV360, Google Ads, Campaign Manager 360 as well as industry specific avenues such as RMNs (retail media networks). The Digital Media Specialist will primarily focus on programmatic activations outside of paid social and paid search, however, will also work closely with cross-channel teams to ensure campaign objectives are in sync.
Full-timeExpandApply NowActive JobUpdated 13 days ago - UpvoteDownvoteShare Job
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Experience with and/or expert knowledge of most of of the following (including Certifications where applicable): Google Analytics, Google Display and Video 360, Google Ads, Google Campaign Manager, LiveRamp, Amazon DSP, The Trade Desk.
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Weseek an experienced development professional whose knowledge, creativity and mentorship leads sustainable growth to make a strong impact for people experiencing homelessness and poverty — overseeingour annual fund drives, sponsorships, recurring donors, annual events, major donor program, volunteers, as well as the waning months of the capital campaign.
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At the heart of what PMG does, our AdOps team is responsible for working with our centralized ad server, Google Campaign Manager, in trafficking digital media campaigns for our clients across video, display, and audio channels.
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Experience with digital ad platforms such as Google Ads, Facebook Ads Manager, and Amazon Seller Central to track and analyze campaign performance. Conduct a thorough analysis of customer behavior and campaign performance metrics to inform strategic decision-making and optimize marketing campaigns.
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Utilize media-buying tools including (but definitely not limited to) Apple Search Ads, The Trade Desk, Yahoo DSP, Xandr Invest, StackAdapt, DV360, Search Ads 360, Taboola, Moloco, and Google Campaign Manager.
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Facebook Business Manager, Ads Manager, and Power Editor, Snap Ads, Twitter Ads platform, TikTok, YouTube, Google AdWords. The primary role of Paid Search and Social Media Assistant is to assist the paid social and search media buyers in ad trafficking, campaign setup/monitoring, reporting and billing.
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Serve as internal Ad Operations point of contact to investigate campaign setup related to Ads Policy, Campaign Delivery Troubleshooting, Engineering alerts/validation, etc. 4+ years of Ad Tech and/or Ad Operations experience supporting Account Management, Sales, Ads Policy/Quality, or Product/Engineering Teams.
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QualificationsExperience building, bulk editing, and optimizing campaign, keywords and ads within Google Ads & Bing Ads Editor with audience targeting and remarketing within Linkedin.
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Extensive experience with Facebook Ads Manager including campaign ideation, creation and data analysis. Experience with Google Advertising (Campaign Manager, DV360), display tactics and video advertising tactics.
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Hands-on experience with search, social, and programmatic buying platforms including: Facebook Ads, Twitter Ads, Google Ads, LinkedIn Ads, Google Display & Video 360, and the Trade Desk, along with Google Campaign Manager for ad serving.
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Proficiency within social and publishing platforms such asFacebook Ads Manager, Snapchat, Twitter Ads Manager, Pinterest, LinkedIn, TikTok, Sprout, Hootsuite, Dash Hudson) Knowledge of third-party tracking and ad-serving technology ( DCM/Google Campaign Manager 360, Adobe Analytics.
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