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Program Lead - Salesforce Marketing Cloud (US Remote)

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AcxiomHagerstown, MD
  • The ideal Program Lead candidate has extensive experience managing email execution process and comprehensive functional knowledge of the Salesforce Marketing Cloud platform.
  • The candidate must be able to lead requirement gathering sessions and manage campaign project timelines.
  • The candidate must also be able to manage customer expectations and scope by working closely with stakeholders and other internal parties as appropriate.
  • Translate client requirements and execute on digital marketing solutions and campaigns.
  • - Review client requests and delegate responsibility across delivery teams and resources.
  • - Offer marketing advice and suggestions on campaigns to the client.
  • - Ensure that delivery is within internal process and the agreed upon service levels with our clients.
  • - Manage campaign schedules and timelines.
  • - Communicate and escalate workload and staffing issues to Senior Manager.
  • - Monitor the day-to-day delivery of digital marketing services including email campaigns, data exports, campaign summary reports, web lead capture, etc.
  • - Facilitate recurring status calls with the clients.
  • - Research and escalate technical and platform related issues that impact our ability to deliver services to the client.
  • - Fully integrates into the customer environment and becomes an expert in their regulated processes.
  • Provides thought leadership to the customer on how to improve those processes to increase efficiency, speed or quality.
  • Homebased - Conway, Arkansas
  • Acxiom is an affirmative action and equal opportunity employer (AA/EOE/W/M/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, military status, physical or mental disability, sexual orientation, gender identity or expression, genetics or other protected status.

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