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Paid Search Manager

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Pure Job AlertsNew York City, NY
  • Paid Search Manager - Kepler Group Kepler executes engineered marketing, where every message and ad delivered helps create a more personalized and productive relationship between brands and their consumers.
  • We do this by acting as clients' agency of record, as their in-house team, or some hybrid of the two – and by harnessing data and technology across all paid digital media and data-driven CRM channels.
  • Kepler prides itself on being a great place to work.
  • We're transparent with our employees.
  • You'll hear updates on company financials, how we're performing against bonus goals, and how we're responding to challenges we face.
  • For you, that means unparalleled growth opportunities and a role in shaping the direction of the company.
  • You'll work with and learn from the smartest people in the industry and have a blast doing it.
  • The Paid Search Manager within the Optimization & Innovation team will manage and guide a team that is actively using data-driven insights, innovative best practices, and creativity to design, launch and manage paid search campaigns from the ground up.
  • In this exciting role, you will inspire your team to constantly deliver excellence, campaign innovation, and tangible business impact for clients.
  • Manage 3-5 Optimization & Innovation Analysts & Senior Analysts
  • Act as subject matter expert and point of escalation for senior client contacts
  • Drive expertise in Search (Google, Bing, Yahoo), while developing an understanding of other trading platforms across multiple digital channels
  • Lead discussions around how your channels are impacted by various attribution models in an omnichannel media plan
  • Help define overarching strategy and translate into sophisticated, innovative campaign design
  • Proactively co-construct tech-driven solutions to automate workflow within your team and with Kepler's Technology & Data Services department, via the Kepler Intelligence Platform
  • Work with the Media Analytics team to facilitate reporting and ad hoc analyses
  • Work with the Client Solutions team to guide and understand your client's goals, provide subject matter expertise, and communicate powerful campaign insights
  • 3+ years of hands-on paid search optimization and strategy experience
  • Experience managing direct reports (preferred)
  • Dynamic communication and presentation skills
  • Proven ability to think creatively about challenges
  • Ability to self-manage, juggle multiple priorities and pay strong attention to details
  • Ability to contribute to a fast-paced, entrepreneurial, innovative, collaborative, team-based environment
  • Strong analytical skills, and comfort with MS Excel, data analysis and internet technologies
  • Bachelors degree*Please note that, at this time and for this position, we cannot accommodate current or future sponsorship needs for US work authorization.

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