Advanced Search
Title
Company
Description

Location:

Start New Search:

higher education marketing
non sales
postman
salesforce marketing cloud
content strategist
campaign manager
lineage
anthem inc
consulting manager
digital marketing manager
digital strategy
media strategy
marketo
content strategy
pillar
advertising agency
trafficking
creative design
cloud security
content marketing

Marketing Manager - Campaign Execution & Automation

Share Job
Suggest Revision
Travelers Insurance Group HoldingsHartford, CT
$82,800 a year
  • Company Summary Taking care of our customers, our communities and each other.
  • That's the Travelers Promise.
  • By honoring this commitment, we have maintained our reputation as one of the best property casualty insurers in the industry for over 160 years.
  • Join us to discover a culture that is rooted in innovation and thrives on collaboration.
  • Imagine loving what you do and where you do it.
  • Target Openings 1Job Description Summary The Marketing Operations team executes and optimizes campaign management responsibilities across a broad spectrum of addressable and digital media within our marketing technology (MarTech) Stack.
  • Under general supervision, the Marketing Manager supports Travelers by taking a lead role in vendor, platform and campaign management, quality assurance analytics, automation technology, and project management.
  • This position will perform daily marketing responsibilities while identifying and implementing improvements with the people, processes and technology related to campaign management.
  • Note: This role does not manage employees.
  • Primary Job Duties & Responsibilities Work within an Agile team to manage and optimize Marketing Operations processes and technology such as ad trafficking within Google Campaign Manager, web tagging within Tealium, metadata management within a marketing warehouse and mid-funnel system integrations with the call center and online quoting application.
  • Leads technology and process adoption efforts within Marketing Operations by serving as a business owner for projects such as the development of a custom Campaign Management Application and modernizing technology used throughout our MarTech Stack.
  • Facilitates 3rd party quoting application integrations by coordinating internal and external IT partners, gathering project requirements, assisting with integration quality assurance, and creating technical documentation for integrations.
  • Reviews existing processes pertaining to platform management, requirements gathering, data capture and transfer and control checks to drive greater efficiency and effectiveness.
  • Serves as liaison between internal and external teams involved in the prospect-to-customer journey to enable validated data integrations between our marketing and sales technology.
  • Creates Marketing Operations support collateral and process documentation used by IT and business teams.
  • Defines and runs validation control checks on campaign configurations pre and post launch to identify and resolve defects.
  • Monitors ongoing progress of individual projects and develops communications to update management.
  • Other duties as assigned Minimum Qualifications Minimum 3 years marketing experience required.
  • Thorough knowledge of marketing and media/channels that comprise it required.
  • Education, Work Experience, & Knowledge Bachelor's degree in marketing, data management, computer science or related field or equivalent experience preferred.
  • Typically 5+ years of experience in managing and delivering complex projects related to marketing or web development.
  • Thorough knowledge of marketing campaign planning and execution best practices required.
  • Working knowledge of campaign/project management and data governance.
  • Working knowledge of API integrations using XML/JSON and experience with tools such as Postman and SoapUI preferred.
  • Experience working on broad/business-wide projects and initiatives working directly with senior management preferred.
  • Thorough knowledge of data warehouse concepts and architecture preferred.
  • Thorough knowledge of the principles of data collection, relational databases, as well as data management and data lineage preferred.
  • Experience with the analysis and design of business processes preferred.
  • Experience managing people preferred.
  • Job Specific Technical Skills & Competencies Intermediate data management and validation skills using tools like Excel, Access and SQL Intermediate interpersonal skills including listening, negotiation, accountability, decision making and problem solving.
  • Intermediate communication and presentation skills.
  • Advanced ability to work independently and as a part of a team.
  • Intermediate ability to influence others across functions and levels of organization, including senior management.
  • Intermediate to advanced project management skills.
  • Intermediate ability to see results to completion and to lead others to do so as well.
  • Intermediate ability to build and maintain credibility with others.
  • Intermediate skill/competency level: demonstrates solid knowledge and ability; can apply the competency with minimal or no guidance, in the full range of typical situations.
  • Requires guidance handling novel or more complex situations.
  • Additional Colorado Wage Information: The salary range in Colorado for this position is $82,800 to $124,200.
  • All employees are eligible for performance-based cash awards, either through Travelers annual bonus program or through the Reward and Recognition (R) program.
  • Employment Practices Travelers is an equal opportunity employer.
  • We value the unique abilities and talents each individual brings to our organization and recognize that we benefit in numerous ways from our differences.
  • If you are a candidate and have specific questions regarding the physical requirements of this role, please send us an email so we may assist you.
  • Travelers reserves the right to fill this position at a level above or below the level included in this posting.
  • To learn more about our comprehensive benefit programs please visit.

Similar jobs:

Active
  • All Jobs
  • Active
Marketing Campaign Manager B2B
PearsonHartford, CT
We're seeking an experienced B2B campaign marketing manager or marketing/advertising agency account executive/account supervisor (non-sales) who can bring to our team their knowledge and experience in creating and executing successful marketing or advertising campaigns using email, paid digital media, social media, and content marketing in a B2B segment.
Full-time
Digital Marketing Manager - Medicare Campaign Execution
Anthem, IncHartford, CT
Technology stack: Adobe Suite and Salesforce Marketing Cloud
Full-time
Content Strategist & Campaign Manager - Marketing
LumenHartford, CT
The Campaign Manager is a collaborative, whole-brained strategist and an expert implementer who combines creative thinking, data-driven strategy, and deadline-driven accountability to plan and deliver integrated marketing campaigns.
Full-time
Marketing Automation Technical Architect - Tech Consulting Manager
EYHartford, CT
+ Adobe Campaign developer or architect certifications (Additional Adobe certifications such Adobe Experience Manager, Adobe Target, and/or Adobe Audience Manager preferred)
Full-time
Marketing Campaign Services Manager - Service Model Transformation Manager
Accenture Contractor JobsHartford, CT
Minimum of 7 years' experience with one or more leading marketing automation vendors, such as Adobe Campaign, Eloqua, Marketo or Salesforce Marketing Cloud
jobsearcher.com/blog
Management Job Titles: Which One Fits You?

We all know what managers do because we’ve all worked under at least one (if not many) over the course of our careers. And, boy, can they impact our lives – both at the office and personally. On one hand, a bad manager can torpedo morale and even drive us to seek a new job. Someone who is good at managing others, on the other hand, will inspire and motivate us. In the same way, managers – good and bad - directly impact our happiness at work (and in life). 

Marketing Campaign Analyst (Remote)
Lands' EndHartford, CT
- Design and execute customer selection campaigns in HCL Unica or similar CRM software
Full-timeRemote
Digital Campaign Manager
Acxiom LLCHartford, CT
+ The Digital Campaign Manager (DCM) manages Acxiom's delivery of services in support of digital marketing campaigns.
Full-time
Manager, Data Analytics
The Travelers CompaniesHartford, CT
Performs advanced data profiling, metadata capture, data lineage, data transformation rules in support of key program deliverables.
Full-time
Marketing Automation Specialist
Envista Holdings CorporationHartford, CT
+ Technical owner of HubSpot synchronization with Microsoft Dynamics CRM, ensuring leads flow correctly with accurate attribution and tracking.
jobsearcher.com/blog
How to Write a Warehouse Manager Resume (Tips & Examples)

Warehouse managers are in high demand these days, in large part due to the popularity of e-commerce companies like Amazon and eBay. Not only are they in demand, but the average salary has been increasing as well. This is good news if you’ve been working in a warehouse for several years and are looking to progress in your career.

Program Manager, Data Management - Data Quality
IncHartford, CT
5+ years of experience in any of Data Governance, Metadata Management, Business Intelligence, Data Quality, Data Analysis, or Master Data Management
Full-time
16277 - Technical Account Manager, Tagging Operations
KantarHartford, CT
- Manage work flow and campaign life cycle: due diligence on publisher rules, join kick off/pre-sales calls with Crossix & clients, tag issuance to ad agencies, rich media/video vendors & publishers, QA/Monitor tracking daily, provide status frequently, update tracking capabilities guide
Full-time
Eaton: Content Marketing Manager, Data Centers
EatonHartford, CT
Reporting to the Director of Offer Management for the Data Center segment, the Content Marketing Manager (CMM) will lead the strategy, production and measurement of all marketing communications activities, both digital and traditional, for our global Data Center software offering.
HR Data Governance & Reporting Manager
Iron MountainHartford, CT
Since the role requires a deep understanding of global HR business processes and transactions, HR data structures, data privacy requirements, and the security model within Workday, it will also be responsible for acting as the global HR data steward, partnering with HR and other functional areas to provide governance over HR data.
Full-time
jobsearcher.com/blog
Help! Which Best Regards Variation Should I Use?

When it comes to writing a cover letter or other professional correspondence, people pay attention to the introduction and body text, but what about the ending? While a simple “thank you” often works, there are many times when it doesn’t and you may need a backup closing. One of the best closings to consider is regards. So, here are a few things to consider, as well a few variations to try. 

Sales Campaign Advisor
Change HealthcareHartford, CT
+ Strong interpersonal skills with ability to collaborate and communicate at all levels of the organization, through excellent verbal and written communications including C-Suite (SVP, GM, CFO) in the sales organization and in the Business Unit
Full-time
Marketing Transformation Manager
AccentureHartford, CT
Your role will require you to directly work with clients to bring ideas and innovation to life, building customer relationships and digital marketing, ecommerce, and omni-channel solutions.
Full-time

Latest Blog Posts:

jobsearcher.com/blogBusiness Development Manager Resume Guide: 7 Winning Tips + ExamplesHave you been cranking out the calls for a couple years now as a sales rep and feel like you’re finally ready to move up into a management position? If so, it’s time to put together a business development manager resume (or CV) that’s going to impress HR and land you your dream job. 
jobsearcher.com/blog5 Examples to Help Answer "What Do You Know About Our Company?""What do you know about our company?"
jobsearcher.com/blogHow to Survive the First 90 Days of a Career ChangeThe hard work is done. You’ve tended your resignation without burning bridges. You’re at peace with the sunken cost of putting a successful career trajectory on hold. You’ve modeled out your cash flows. Your health insurance is buttoned up. After all, quitting should be easier for executives – with savings come safety nets. Yet, once they quit they look more like deer in headlights than wolves of Wall Street. I should know, six years ago I was one of them.
jobsearcher.com/blogHow to Decide Among the 4 Types of Interview AttireSo you’ve done it. You went ahead and submitted your resume to a few companies, and you ended up getting a call back for a job you think is perfect. You know you have to make a terrific impression at the interview, and that includes finding the right thing to wear. 
jobsearcher.com/blogA Quick Guide to Declining a Job OfferBeing offered a job is usually a huge relief and a really happy moment, especially when you have worked so hard on the recruitment process to get to a point where the company wants to hire you. When it gets to the stage where you have received communication that you have been offered the job, the ball is in your court.
jobsearcher.com/blogTop 12 Highest Paying Jobs and How to Land OneThere are many things to consider when applying for a job, but the truth is that the financial aspect of a job is generally very important to any candidate. Although you may want to pursue a job that you are passionate about, the chances are that you take the salary into consideration before even applying for a job. At the end of the day, employees have bills to pay and having enough money to live comfortably is something most job applicants need to consider. 
jobsearcher.com/blog5 Tips to Write the Perfect Letter of RecommendationSo if you have been asked to write a letter of recommendation, but don't know where to start, you are in the right place. Keep reading on to see some tips on how to write the perfect letter.