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Lifecycle Marketing Specialist
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- The Lifecycle Marketing Specialist at ActiveCampaign supports the execution, optimization, and reporting of the end-to-end lifecycle program.
- This includes email design and copywriting, automation building, and reporting.
- Familiarity with ActiveCampaign's automation (or similar marketing automation software like Eloqua, Marketo or Hubspot), email campaigns, and CRM (Salesforce, Microsoft Dynamics, NetSuite)
- Experience working with 3rd party analytics tools ideally Looker and Google Analytics
- Customers from over 170 countries depend on ActiveCampaign's mix of pre-built automations and integrations (including Facebook, Google, WordPress, Salesforce, Shopify, and Square) to power personalized marketing, transactional emails, and one-to-one CRM interactions throughout the customer lifecycle.
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