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Director of Marketing And Fan Engagement
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$67,000 - $68,500 a year
Full-time
- Reporting to the Associate Athletic Director for External Affairs, this position will facilitate the development and execution of strategic plans enhancing brand awareness, ticket sales, the fan/game experience and other revenue generating initiatives.
- This position will also serve as the secondary marketing contact for Northwestern Football working with the Associate AD of External Affairs on overall marketing strategy and the marketing plan.
- For assigned sports programs, facilitate the creation and implementation of a comprehensive marketing, ticket sales, game experience, community engagement, social media, and email campaigns including coordinating calendars and timelines with each external operations unit.
- Serve as the gameday event director and producer for Football and other assigned sports which includes creating game scripts, directing in-game fan experience elements, working to ensure sponsorship fulfillment and the scheduling and onsite oversight of gameday staff.
- Assist with special programs and events for the athletic department such as the Randy Walker Memorial 5K, Kids' Club, Meet the Team Night and others.
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